Blueland Soap Shark Tank Update| Blueland after Shark Tank
What is Blueland?
Blueland is a cleaning product firm that specializes on eco-friendly products. The company’s goal is to remove single-use plastic packaging from its four products: bathroom, window, all-purpose, and hand soap.
Sarah Paiji Yoo and Syed Naqvi co-founded Blueland. Sarah was previously a partner at LAUNCH. Prior to that, she served as CEO of Snapette, a mobile fashion purchasing platform that was bought by a price comparison site in 2013.
Mr. Naqvi, on the other hand, has extensive expertise in the consumer product industry. He worked for Johnson & Johnson’s Research and Development (R&D) division.
Once clients have used all items, they may reorder the specific tablet and refill the bottle with water, therefore avoiding the waste associated with single-use plastic bottles.
Who is the Founder of Blueland Soap?
Sarah Paiji Yoo and Syed Naqvi co-founded Blueland. Sarah was previously a partner at LAUNCH.
Prior to that, she served as CEO of Snapette, a mobile fashion purchasing platform that was bought by a price comparison site in 2013.
Mr. Naqvi, on the other hand, has extensive expertise in the consumer product industry. He worked for Johnson & Johnson’s Research and Development (R&D) division.
Sarah Paiji Yoo, co-founder, was driven to be a part of the solution aimed at eradicating plastic waste from the environment.
She came up with the concept when giving her infant water-based formula and reading about dissolved micro plastics in the world’s oceans.
She joined forces with Syed Naqvi to fight plastic pollution through the development of novel, non-toxic cleaning tablets and ecologically friendly packaging.
She is passionate about developing meaningful consumer brands and has written for outlets such as Forbes, The Wall Street Journal, and TechCrunch.
Her concept was to create “green” cleaning products, and the result was Blueland. The brand consists of four products: a bathroom cleaner, a window cleaner, an all-purpose cleaner, and hand soap.
Customers purchase “forever bottles” once and then refill them with water-soluble pills.
The bottles cost $12 each or $38 for all four. Refill pills are available for only $2 apiece and come packaged in biodegradable paper packs.
They are 300 times lighter, 200 times smaller, and ship for 90% less than conventional cleaning products.
Sarah thinks that her solution will result in the elimination of 100 billion plastic bottles in the United States alone.
Once she had finished the concept, she discovered Syed on Linked-In and invited him to join her in assisting with patent application and bringing the product to market.
They raised $3 million in seed funding from investors including Justin Timberlake. They intend to expand their product line beyond cleaning goods in the future by employing the same techniques.
What Happened to Blueland Soap at Shark Tank pitch?
Sarah and Syed decide to propose their innovation to Shark Tank investors in order to help create a new method for customers to purchase cleaning products and more.
Syed and Sarah approach the Shark Tank requesting $270,000 for a mere 2% stake in their firm, which is valued at $13.5 million, eliciting sighs and gasps from the Sharks.
While handing out samples and explaining their product, they reveal that they are a 100% direct to consumer firm, but are in the process of signing a deal with a large box retailer.
The Sharks are concerned about customer behavior shifting, but they believe in the concept.
Lori Griener and guest Shark Daniel Lubetzky form a partnership and provide $270,000 in exchange for 8% stake in the firm.
Kevin O’ Leary enters the fray and offers $270,000 for 5% ownership and 1% advisory shares. Syed and Sarah object, prompting Mark Cuban to exit the deal, claiming they were just present for the pitch.
Following Mark’s criticism, the couple offers Kevin O’ Leary $270,000 in exchange for 3% equity and a fifty cent royalty on each kit sold until he recoups his money.
Kevin accepts their offer, and they close the deal.
What Happened to Blueland Soap after Shark Tank?
After a few months of airing the episode, the deal with Kevin was not completed until October 2020.
The firm is going well, and they’ve made a lot of sales and the company’s yearly sales were $6 million in November 2021.
Competitors of Blueland
The major competitors of Blueland are; Lemi Shine, method.240. Splosh, Cleancult, Mrs. Meyer, National Purity, Earthwise Group and Method.137.
Net Worth of Blueland
The company valuation was $13.5 million during the pitch, after Kevin O’ Leary’s transaction the company valued $9 million.
Due to increase in company’s sales the net worth also might raise in 2021.
Blueland FAQs
What is Blueland?
Blueland is a cleaning product firm that specializes on eco-friendly goods.
The company’s goal is to remove single-use plastic packaging from its four products: bathroom, window, all-purpose, and hand soap.
Who is the founder?
Sarah Paiji Yoo and Syed Naqvi co-founded Blueland. Sarah was previously a partner at LAUNCH.
Prior to that, she served as CEO of Snapette, a mobile fashion purchasing platform that was bought by a price comparison site in 2013.
What is their offer on Shark Tank?
They were asking for $270,000 for 2% equity, which is valued at $13.5 million.
Did they get deal?
Yes, they got the deal from Kevin O’ Leary of $270,000 for 3% equity and a fifty cent royalty on each kit sold until he recoups his money.
Is Blueland still in business?
Yes, the company is still in business. Sarah and Syed are looking forward to expanding their product line beyond cleaning goods in the future by employing the same techniques.
What is Blueland’s future?
Blueland will make further steps to expand their product line beyond cleaning goods in the future by employing similar techniques that they used to create this revolutionary product.
Is Blueland legit?
Apart from the company’s mission to eliminate single-use plastic containers, Blueland cleansers and hand wash are nontoxic.
The environmental organization Cradle to Cradle, the anti-cruelty organization Leaping Bunny, and USDA Bio based Preferred all certifies all of the items.
Is Blueland a zero waste?
Blueland’s zero-waste dishwashing powder and tablets are made without plastic.
Additionally, it contains plastic-free laundry and dishwashing tablets.
Do Blueland bottles crack?
According to the testimonials, Blueland Products clean effectively and smell pleasant, but not over powering.
It turns out that many were experiencing issues with them cracking or fracturing, but Blueland provided free replacements. They may have strengthened them up little by now to minimize cracking.
Which is better Blueland or branch basics?
The plastic bottles and zero-waste concept of Blueland. The Branch Basics concentration is packaged in a big plastic container that easily replaces the six or so that one would normally purchase.
Probably prefer this type over the Grove refillable cleaner model in terms of waste, but I still like Blueland overall.
Where is Blueland Company located?
Blueland Company News, Employees, and Financial Information, New York City, New York.
Is Blueland Made in USA?
These tablets are designed and produced entirely in the United States of America.
Forever Bottles are developed in the United States and manufactured in China in an environmentally responsible manner.
What is the net worth of Syed Naqvi?
Syed’s net worth is unknown.
What is the net worth of Sarah Paiji?
Sarah Paiji Yoo net worth is unknown.
