EZPZ Shark Tank Net Worth 2023

EZPZ Net Worth

The EZPZ net worth is currently estimated to be $20 million, as of February 2023. This valuation was set when Lindsey Laurain pitched the company on Shark Tank in 2017.

Lindsey Laurain has a net worth of $1.8 million as of 2022. The company has likely seen growth since then.

What is EZPZ and Who founded EZPZ?

EZPZ is a company that offers silicone placemats and plates in various colors with or without sections that can be suctioned to a table for infants and toddlers.

The company also sells silicone spoons, forks, and cups for young children. The use of silicone allows for mess-free self-eating as it is soft and flexible for use in the mouth.

The idea for EZPZ came from Lindsey Laurain, a mother of three toddlers who found mealtime to be a nightmare due to the mess it created.

She searched for a solution but was surprised to find that there was nothing available to address the issue. She decided to create her own product to help not only herself but millions of other mothers in similar situations.

Starting her business in boutiques, Lindsey Laurain has now become a multi-millionaire and is the founder of EZPZ.

EZPZ Shark Tank Pitch

In 2014, Lindsey Laurain successfully raised over $35,000 on Kickstarter to produce her product, the EZPZ No Mess Happy Mat.

After a Shark Tank pitch, in which she sought $1 million for 5% of her company, Laurain received an offer from Kevin O’Leary for $1 million in exchange for 5% of her sales next year, with the caveat that if she doesn’t make $10 million in sales, he gets 20%.

Despite some backlash for being unprepared, Laurain was able to partner with major retailers like buybuyBaby, Target, Nordstrom, Bed Bath & Beyond, and Crate and Kids, as well as sell on Amazon.

By the end of 2017, the company had met its sales target of $10 million and was valued at $20 million in May 2021. The product is BPA, PVC, lead, and phthalate-free and is CPSIA-certified, FDA-approved, and microwave and dishwasher-safe.

EZPZ sells a placemat and plate made of silicone that can be ordered with or without sections and has suction to prevent messes. Lindsey Laurain is the founder of EZPZ.

EZPZ Net Worth

EZPZ net worth is $20 million as of May 2021.

EZPZ Shark Tank Updates

EZPZ is a line of silicone food mat and plate set that suctions to tables or surfaces so that kids won’t be able to throw around their plates. The founder, Lindsey Laurain, appeared on Shark Tank in 2015 and asked for $1 million for 5% of her business.

However, the Sharks were not impressed with her valuation and hooted at her offer. Despite the grilling from the Sharks, Laurain was able to secure distribution deals with buybuyBaby, Target, Nordstrom, Bed Bath and Beyond, and Crate and Kids.

After the episode aired, Laurain faced social media backlash, with some calling her a “Shark Tank Gold Digger”.

However, the company continued to grow and expand its product line. In 2016, EZPZ was sued by Luv N’ Care Ltd. for patent infringement, but the case was dismissed without prejudice in October 2019. EZPZ has since launched a “mini mat” and cup.

As of 2020, EZPZ was valued at $20 million. While it is unclear exactly how much the company is worth now, it is clear that they are making considerable money, likely in the millions.

EZPZ continues to sell well on Amazon and through various retailers. Despite the initial rejection from the Sharks, EZPZ has become a successful business and continues to grow.

EZPZ Shark Tank Summary:

ITEM	INFORMATION
Company Name	EZPZ
Company Product	Silicone placemats and plates in various colors with suction
Founder	Lindsey Laurain
Shark Tank Pitch	Raised over $35,000 on Kickstarter in 2014. Asked for $1 million for 5% of the company in 2017.
Shark Tank Deal	Kevin O’Leary offered $1 million for 5% of sales next year, with the caveat of 20% if not met.
Net Worth	The company’s net worth is estimated to be $20 million, as of May 2021.
Founder’s Net Worth	Lindsey Laurain has a net worth of $1.8 million as of 2022.
Products	Bowls and mats in two sizes and fun colors and designs that promote self-feeding and developing fine motor skills.
Certification	BPA, PVC, lead, and phthalate-free and is CPSIA-certified, FDA-approved, and microwave and dishwasher-safe.

EZPZ is a women-owned small business founded by Lindsey Laurain in 2014. The company offers silicone placemats and plates in various colors with suction for infants and toddlers. It also sells silicone spoons, forks, and cups for young children. The company’s net worth is estimated to be $20 million as of May 2021. Lindsey Laurain has a net worth of $1.8 million as of 2022. EZPZ’s products are BPA, PVC, lead, and phthalate-free and are CPSIA-certified, FDA-approved, and microwave and dishwasher-safe. The company has faced a lawsuit for patent infringement, but the case was dismissed without prejudice in October 2019. EZPZ is committed to bringing a best-in-class feeding line to families all over the world.

 

EZPZ FAQS

What Is EZPZ, Founder, And How Does It Work?

EZPZ is a women-owned small business founded by Lindsey Laurain, a mom entrepreneur, in 2014. The company creates developmentally-focused feeding products that make mealtime less messy and more fun.

Each product is tailored to a specific age group and usage occasion, and the mat’s patented suction feature helps babies and toddlers learn to self-feed and meet key mealtime milestones. The company’s mission is to bring a best-in-class feeding line to families all over the world.

Lindsey Laurain started EZPZ after fastening a bowl to a plate with tape to manage the madness of mealtime with her three little boys. That simple idea blossomed into a successful business that even made a run for it on the television show, Shark Tank.

The company now offers bowls and mats in two sizes and fun colors and designs that promote self-feeding and developing fine motor skills. Every EZPZ product is made of silicon, making it microwave, dishwasher, and oven safe.

EZPZ’s founder, Lindsey Laurain, is a wife and working mom to three wonderful, wild boys who serve as her inspiration and in-home product testers. She never imagined she would leave corporate America and become an entrepreneur, but the journey has been very special.

The EZPZ community, positivity, and her family and team keep her motivated. EZPZ is committed to hard work and fun.

What Happened To EZPZ After Shark Tank?

EZPZ is a line of silicone food mat and plate set that suctions to tables or surfaces so that kids won’t be able to throw around their plates.

Lindsey Laurain, the founder of EZPZ, appeared on Shark Tank in 2015, seeking an investment of $1 million in exchange for a 5% stake in her business. However, she left the show without a deal from the Sharks.

Despite not getting a deal on Shark Tank, EZPZ continued to grow. Immediately after the episode, sales of EZPZ products hit $1.5 million.

EZPZ started international distribution in Europe and continued to distribute its products. The company shipped its first container to Australia and 30 other countries.

EZPZ distributes its products in 90 buybuyBABY stores and over 550 boutiques in the United States, including the prestigious museum shops at New York’s MAD Museum of Arts and Design and SFMOMA. EZPZ items are also available on Amazon.

In 2016, EZPZ was sued by Luv N’ Care Ltd. for patent infringement. However, the company continued to thrive. As of 2022, the net worth of EZPZ is $20 million.

What Is Current Valuation Of EZPZ Shark Tank? 

EZPZ, a company that sells children’s placemats with a silicone suction cup to ensure that they stay on the table, was valued at $20 million during its appearance on Shark Tank.

The founder of EZPZ, Lindsey Laurain, asked the Sharks for $1 million in exchange for 5% ownership, which led to the $20 million valuation.

Despite not receiving a deal from the Sharks, EZPZ continued to grow and expand its business. Immediately after the Shark Tank episode, sales of EZPZ products hit $1.5 million, and the baby store chain Buy Buy Baby decided to carry EZPZ silicone food mats in all of their stores.

EZPZ also received interest from international distributors, including those from Germany and Australia.

As of 2022, the net worth of EZPZ is still $20 million. The company has shipped its first container to Australia and distributes its products in 90 buybuyBABY stores and over 550 boutiques in the United States, including museum shops at New York’s MAD Museum of Arts and Design and SFMOMA.

EZPZ items are also available on Amazon. Despite not receiving a deal from the Sharks, EZPZ’s appearance on Shark Tank helped the company gain massive social media awareness, which contributed to its continued growth and success.

EZPZ Competitors?

EZPZ is an online retailer that offers all-in-one silicone plates and placemats for kids. According to ZoomInfo, EZPZ’s top competitors include Awesomekidsshop, Mithracy, Storksak, and Baby Supply World.

However, Knoji has researched and summarized the 50 top alternatives to EZPZ in a competitors grid.

The grid compares EZPZ’s features and pricing with other baby activity and entertainment brands and stores, including ratings, brand popularity, price point and value, shipping and returns policies, discounting and coupon policies, payment methods accepted, rewards and loyalty programs offered, and more.

The grid is sorted by an overall score for each alternative, which is calculated based on factors such as overall customer ratings, brand popularity, and pricing.

In addition to its competitors in the baby activity and entertainment space, EZPZ may also face competition from eCommerce companies that sell similar or complementary products.

These companies may compete directly with EZPZ or for the wallet share of similar customers. However, it is unclear which specific eCommerce companies are EZPZ’s competitors in this space.

Is EZPZ Still In Business?

Yes, EZPZ is still in business. EZPZ is a company that produces silicone baby feeding supplies such as food mats, spoons, forks, and cups. The company was founded by Lindsey Laurain, who left her corporate job to start her own business.

EZPZ appeared on Shark Tank in mid-2015, and despite a rocky start, the company has been successful.

EZPZ has shipped its first container to Australia and 30 other countries. The company distributes its products to 90 buybuyBABY stores and over 550 boutiques in the United States, including museum shops at New York’s MAD Museum of Arts and Design and SFMOMA.

EZPZ items are also available on the company’s website and on Amazon. The company has also landed deals with retail stores such as Target, Nordstrom, Bed, Bath and Beyond, and Crate and Kids.

EZPZ has achieved a cult following status and has become a global, multi-million dollar business. The company’s exact revenue and profits remain private, but it has certainly gone a long way since the Shark Tank fallout.

EZPZ is still selling thousands of units on Amazon, and its product line has expanded since its appearance on Shark Tank.

How much did EZPZ make on Kickstarter?

EZPZ, raised $35,000 through Kickstarter.

Why did EZPZ founder go on Shark Tank?

The founder of EZPZ went on Shark Tank to find investors for EZPZ.

Do EZPZ mats really suction to the table?

Yes! As long as air can’t get underneath the mat, all EZPZ mats are self-sealing and cannot be

released by pulling on the plate or bowl.

What material are EZPZ products made out of?

EZPZ products are made from 100% food-grade silicone that is 3rd-party quality tested (FDA

Approved and CPSC certified).

Is EZPZ the original inventor of these products?

Yes, they are!  All of our patented products are made from high-quality, food-grade silicone

that suctions directly to the table.

Can they put EZPZ products in the microwave, oven, or dishwasher?

All of our silicone products are safe to use in the microwave.

They are oven safe, too (up to 350 degrees).

They are also dishwasher safe, though we have found that rinsing with warm soapy water works just as well (if not better).

What is the best way to store EZPZ products?

EZPZ products allow for smarter storage! Mats fit in most kitchen cupboards or you can stack them in a utensil drawer.

No more mismatched bowls and plates.