Genius Juice Shark Tank Update | Genius Juice after the Shark Tank Pitch
What is Genius Juice?
Genius Juice is a smoothie firm that uses the entire coconut (water and flesh) to create a creamy, plant-based beverage.
It’s an absolutely delectable beverage. Alex Bayer founded Genius Juice in 2014 and funded the first batch of product through a successful Kickstarter campaign in May 2015.
While there are other coconut water products, Genius is the only coconut beverage that incorporates both coconut water and meat into a ready-to-drink smoothie.
Bayer employs the entire coconut in the production of Genius Juice.
After extensive study and experimentation with several varieties of coconuts, Alex discovered that the Young Thai coconut, with its sweet, distinct flavour, found in Ratchaburi, Western Thailand, was ideal.
Once harvested, the coconuts are transported to a manufacturing facility two miles away, ensuring that the coconuts go from tree to bottle in less than 5 or 6 hours, ensuring the freshness obvious in every taste.
After harvesting the water and meat, he “repurposes” the husk to create coconut charcoal for detoxifying goods.
Additionally, he uses the husks as an alternate fuel source.
In 2016, he was forced to stop distributing the smoothies because his production capabilities were unable to keep up with distribution demand.
A failed rebranding attempt resulted in shops discontinuing his items.
Bayer found a new manufacturer and is once again producing smoothies.
Retailers that formerly carried Genius – Natural Grocers and Whole Foods Market, to name a few – are restocking the once-popular product.
Bayer believes he will have a $100 million firm once he re-establishes himself.
In a Shark-like move, he’s scheduled to launch a WeFunder campaign the night his episode airs.
With over a million dollars in revenue, 1300 retail locations, and a one-of-a-kind product.
At the moment, Genius Juice provides three flavours: the original Mocha, Matcha, and Turmeric.
Who Founded Genius Juice?
Alex Bayer is the founder of Genius Juice.
What happen to Genius Juice at the Shark Tank Pitch?
Alex enters the Tank season 11 episode 12 with a bid of $250,000 for a 7% stake in the firm. This shows a valuation of $3,571.428.57.
He distributes samples while he explains that his smoothies use the entire coconut, including the water and flesh.
The Sharks delight about the taste and appreciate how low calorie and healthy it is. Sales are good: $376,000 in 2018 and Alex anticipates 2019 sales to exceed $1 million.
However, there is a caveat: the firm is not yet profitable. Alex and his family have spent $1.3 million in the business’s start-up, and he believes he can grow it to $100 million in revenue.
The Sharks are concerned about beverage competition and the difficulty of getting shelf space for frozen foods.
Barbara offers $250,000 in exchange for a 14% stake.
Kevin provides a loan of $250,000 at a rate of 9% in return for a 7% stake in the firm.
Mark approaches Barbara and offers her $500,000 in exchange for a 25% stake. Alex agrees.
Genius Juice after the Shark Tank Pitch
The transaction between Mark and Barbara was never completed.
Alex’s WeFunder campaign, which was scheduled to begin on the original show date, generated a stunning $2,255,106.
Additionally, the firm anticipates revenues exceeding $700,000 in the first quarter of 2020 and over $900,000 in the second quarter of 2020.
Alex didn’t require Mark or Barbara with those kinds of figures.
Additionally, the firm expanded into 2500 retail locations in 2020, including Whole Foods Market, Publix, Albertson’s, Walmart, Target, Smart & Final, and several mom & pop and regional chains.
The firm introduced a new flavour, Vanilla Cinnamon, as well as a smoothie line.
They were generating $6 million in yearly income and rising as of November 2021.
Genius Juice Net Worth
Alex joins the Tank with a bid of $250,000 for a 7% stake in the firm. This shows a valuation of $3,571.428.57.
Alex Bayer accepts the $500,000 investment for 25% from Mark and Barbara, thus valuing their Company at $2 million.
Genius Juice Competitors
Top Competitors of Genius Juice are categorized as follows;
Daily Harvest Inc., GreenBlender Inc., Sambazon Inc., Craft Caf LLC, Hampton Smoothie, Purps and Acai Roots Inc.
Genius Juice FAQS
Is it necessary to keep genius juice refrigerated?
Yes, this should be kept refrigerated.
Is genius juice healthy?
The smoothies from Genius Juice are USDA Organic, non-GMO, gluten-free, and soy-free.
They are vegan-certified and include a higher concentration of potassium and fibre than the top coconut water beverage.
Coconut flesh is an excellent source of healthful fats and medium-chain triglycerides, which are swiftly metabolized and offer virtually immediate energy.
What is the price of genius juice?
Finally, a coconut beverage that tastes just like it does straight from the coconut. They paid $49.99 for six pack.
Did genius juice get a deal?
According to Genius, the Shark Tank publicity has been a “HUGE game changer” for the firm, with the company generating $120,000 in online sales in less than 24 hours following the initial telecast. However, the transaction ultimately fell through.
According to WeFunder, the business “ultimately opted not to complete the deal.”
Is genius juice pasteurized or unpasteurized?
Due to the fact that Genius Juice is not pasteurized, it is considered a raw food.
The bottles are transported to a facility in Carson, where they are subjected to a three-minute burst of 87,000 pounds of water pressure.
This method eliminates germs without using heat to denature the enzyme.
Is coconut water a healthy beverage?
Coconut water is a refreshing, electrolyte-rich natural beverage that may assist their heart, help regulate their blood sugar, aid in renal health, and help them feel rejuvenated and hydrated following an exercise.
Who is the owner of Genius Juice?
Alex Bayer, CEO of Genius Juice, originally learned about the coconut smoothie from a vegan chef buddy.
She was talking about a new creation made entirely of ‘the whole coconut and nothing else.
What is Genius drink?
Genius Juice is the world’s first smoothie made entirely of organic coconut water and coconut flesh. When these two components are combined, they create a more delectable, richer, creamier, and thicker low-calorie beverage.
How is coconut useful?
Coconuts are particularly high in manganese, which is necessary for bone health and glucose, protein, and cholesterol metabolism.
Additionally, they are high in copper and iron, both of which aid in the formation of red blood cells, as well as selenium, a critical antioxidant that protects their cells.
What happens if you consume an excessive amount of coconut?
Consuming an excessive amount of coconuts can also be detrimental to their heart, increasing their chance of cardiovascular disorders such as heart attack, stroke, and irregular heartbeat.
Why is coconut harmful to their health?
Coconuts are rich in saturated fat, a contentious fat that has been linked to health problems when ingested in large amounts.
Additionally, coconut flesh is high in calories and may cause allergy reactions in certain people.
How many calories in Genius juice?
Each bottle of Genius Organic Coconut Original Smoothie ($49.99 for a six-pack) contains an entire coconut and is just 100 calories per bottle.
Does their product contain any gluten, dairy, soy?
None of the above. Their goods are certified gluten-free, soy-free, and vegan.
Are sugars, emulsifiers/gums, or concentrated sweeteners added?
They omit all of these.
Is their product safe for pregnant women?
Because the product has been pasteurized, it is not raw. They do urge that pregnant women seek medical advice prior to eating.
How long is the product valid after it is opened?
Due to the lack of preservatives, they strongly advise them to eat their product within 24 hours after opening.
Is there any caffeine in your products?
Their only caffeine-containing flavour is the Mocha Coconut Smoothie, which has 6mg, a very little quantity of caffeine per bottle.
Why plastic instead of glass?
They use BPA-free plastic bottles to avoid any complications while shipment (broken glass, glass fragments).
This is for consumer protection and to ensure that a product is safe when it arrives in stores or at their door.
What is their return policy?
Due to the perishable nature and sensitivity of their goods, they are unable to accept refunds or exchanges.
What is the net worth of Alex Bayer?