Honey Bunchies Shark Tank Update | What Happened To Honey Bunchies After Shark Tank

Honey Bunchies Shark Tank Update

Honey Bunchies, a Longmont-based nutrition bar business, was featured on an episode of Shark Tank on April 14, 2023.

The company, which recently rebranded to Bon Bee Honey, pitched its gourmet honey bars to the Sharks in hopes of securing an investment.

Honey Bunchies bars are made by hand in a commercial kitchen in Longmont and are a sweet and salty blend of honey and nuts. The bars are 42% honey-based and all-natural. Honey Bunchies has been in business for over a decade and is a family-owned business.

The founder of Honey Bunchies, Kendra Bennett, appeared on Shark Tank to pitch her product to the Sharks and sought $200,000 for a 10% stake in the company ($ 2 million valuation).  She and her family started the business in 2015 after her dad recreated an old honey bar recipe that Kendra’s mom made over 35 years prior.

The family has been preparing for the Shark Tank appearance for months, buttoning up every aspect of their product, pitch, and methods.

Honey Bunchies did not secure an investment from the Sharks.

However, the business is bracing for an increase in website traffic and a spike in demand for the bars since roughly 4 million viewers are expected to tune into the episode. The bars are also set for a nationwide launch with Kroger in June.

Topic Information
Company Name Honey Bunchies, now rebranded as Bon Bee Honey
Appearance on Shark Tank April 14, 2023
Pitched Product Gourmet honey bars made from all-natural ingredients
Founder Ed Payne, a former fighter pilot in the Air Force
Current Leader Kendra Bennett, Ed’s daughter, who is the Chief Marketing Officer (CMO)
Headquarters Longmont, Colorado
Year Founded 2010
Investment Sought $200,000 for a 10% stake in the company ($2 million valuation)
Valuation $2 million
Investment Outcome Did not secure an investment from the Sharks
Retail Locations 1,200, including Whole Foods and Kroger Banner King Soopers
Availability Website, Amazon, and Walmart
Sales (2022) $300,000
Sales Projection (2023) $519,000
Purchase Order From 7-Eleven for their annual trade show
Net Worth (2023) $2 million (based on Shark Tank valuation)
Nationwide Launch Kroger in June
Product Description Gluten-free, grain-free, and soy-free snack bar made from honey, nuts, and other ingredients
Handmade Process Each small batch is handmade over three days to ensure they are made to perfection
Customer Feedback Customers rave about the taste and quality of Honey Bunchies bars

What Is Honey Bunchies?

Honey Bunchies is a snack bar made from all-natural ingredients, including pure honey, sunflower kernels, pecans, and peanuts. The bars are gluten-free, grain-free, and soy-free. Each small batch of Honey Bunchies is handmade over three days, ensuring that they are made to perfection.

Honey Bunchies bars are perfect for a mid-day snack or to energize a workout, making them ideal for hiking, climbing, cycling, running, and other activities.

Honey Bunchies was created by Ed Payne, a former fighter pilot in the Air Force, who tried to recreate a snack recipe that his wife had made for him 35 years ago.

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The business began when Ed and his wife didn’t have the original recipe, so Ed spent months in the kitchen attempting to make the snack from back then.

The company is currently led by Kendra Bennett, Ed’s daughter, who holds the position of Chief Marketing Officer (CMO). Kendra has a notable professional background, having completed her Bachelor’s degree in Marketing and Spanish at Colorado State University.

She also studied business at Technologico De Monterrey from 1997-1998 and later earned another Marketing degree from the University of Colorado Boulder.

Honey Bunchies, now rebranded as Bon Bee Honey and is a woman-owned, veteran-owned, family-owned, and Colorado-made business.

Honey Bunchies bars are available for purchase on their website, where customers can order a 10-bar pack or a 20-bar box. They are also available on Amazon and Walmart.

Customers rave about the taste and quality of Honey Bunchies bars, with many saying that they are the best snack bars they have ever tasted.

Honey Bunchies Shark Tank Update
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What Happened To Honey Bunchies After Appearing On Shark Tank?

Honey Bunchies appeared on Shark Tank on April 14, 2023, seeking $200,000 for 10% stake in the company ($ 2 million valuation).  Kendra Bennett, the entrepreneur from Longmont, Colorado, pitched her gourmet, all-natural honey bar company to the sharks.

The pitch is for a coconut almond energy bar called Honey Bunchies. The founder’s father named the bar after her mother, Honey Bunchy, and the company was started in 2010.

They are currently in 1200 retail locations, including Whole Foods and Kroger Banner King Soopers. The bar costs 81 cents to produce and retails for $2.99.

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The company made $300,000 in sales last year and expects to make $519,000 this year. They are projecting $2.2 to $4.2 million in sales next year due to five reasons, including a national retailer and a private label client owned by two world-known athletes.

They have a purchase order from 7-Eleven for their annual trade show, but they still need to convince store by store to take on their SKU.

The sharks are impressed by the product but are hesitant to invest due to the fiercely competitive nature of the energy bar business and the company’s optimistic projections. All the sharks decline to invest.

Honey Bunchies Shark Tank Net Worth (2023)

The estimated net worth of Honey Bunchies (now known as Bon Bee Honey)  as of April 2023 is $2 million (based on Shark Tank valuation). The company appeared on Shark Tank on April 14, 2023, and pitched its gourmet, all-natural honey bar company to the shark.

Kendra Bennett, Honey Bunchies CMO was seeking $200,000 for a 10% stake in the company ($ 2 million valuation). The founder however didn’t get a deal.

FAQs

What is Honey Bunchie Gourmet?

Honey Bunchies Gourmet Honey Bar is a 100% all-natural snack bar that is made by Bon Bee Honey (formerly Honey Bunchies).

The company’s product is a delicious snack bar and source of energy that is made with pure honey mixed with peanuts and pecans, and coated with lightly salted and roasted sunflower kernels.

The Honey Bunchies Gourmet Honey Bar is available in different flavors, including Peanut Pecan, Almond, and Cashew. The company’s snack bars are sold in grocery stores nationwide and internationally, as well as online.

The Honey Bunchies Gourmet Honey Bar is a healthy snack option that is perfect for people who are looking for a quick and easy snack that is both delicious and nutritious.

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The company started in 2010 and sells for $2.99, with a production cost of 81 cents per bar. The company is currently in 1,200 retail stores and is projected to earn $519,000 this year.

The founder expects sales to jump to 2.2 to 4.2 million next year due to several factors, including national distributors and a deal with 7-Eleven.

The Sharks are impressed with the product but ultimately decide not to invest due to concerns about the competitive market and the potential return on investment. Founder Kendra Bennett recently pitched her product on Shark Tank but didn’t get a deal.

What Was The Outcome Of Honey Bunchies’ Pitch On Shark Tank

As of April 12, 2023, there is no update on the outcome of Honey Bunchies’ pitch on Shark Tank. The company pitched their all-natural gourmet honey bars to the Sharks in hopes of securing their investment.

The episode featuring Honey Bunchies aired on April 14, 2023, and the company is bracing for an increase in website traffic and a spike in demand for the bars. The outcome of the pitch has not been disclosed yet, and it is unclear whether or not the Sharks invested in the company

Are Honey Bunchies Bars Gluten-Free

Yes, Honey Bunchies bars are gluten-free. The bars are also grain-free and soy-free, and are made with all-natural ingredients. The brand offers two varieties of bars: Peanut Pecan and Coconut Almond. Both varieties are gluten-free.

The bars are handmade in small batches and are shipped directly to customers. The bars have a shelf life of 7 months. The Honey Bunchies brand is now called Bon Bee Honey.

What Are The Ingredients In Honey Bunchies Bars

Honey Bunchies bars are made with all-natural ingredients and contain pure honey mixed with other ingredients like sunflower kernels, pecans, peanuts, coconut, and almonds.

The bars are gluten-free, grain-free, and soy-free. The exact ingredients in each flavor of Honey Bunchies bars are as follows:

Peanut Pecan: Honey, peanuts, pecans, sunflower kernels, sunflower oil, salt, milk butter, tapioca syrup, peanut oil, and vanilla.

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Coconut Almond: Honey, coconut, almonds, sunflower kernels, sunflower oil, salt, milk butter, tapioca syrup, and vanilla.

The brand prides itself on using simple, clean ingredients without any added colors, flavors, synthetic substances, or added sugar.

What Are The Different Flavors Of Honey Bunchies

Honey Bunchies bars come in two different flavors: Peanut Pecan and Coconut Almond. The Peanut Pecan flavor contains honey, peanuts, pecans, and sunflower kernels, while the Coconut Almond flavor contains honey, coconut, and almonds.

Both flavors are made with all-natural ingredients and are gluten-free, grain-free, and soy-free. The brand uses simple and clean ingredients, with no added colors, flavors, synthetic substances, or added sugar.

Where Can I Buy Honey Bunchies Products

Honey Bunchies products can be purchased from various retailers, including King Soopers, Amazon, and the brand’s official website. The brand’s website offers both flavors of bars, Peanut Pecan and Coconut Almond, as well as a variety pack.

The bars are handmade in small batches and shipped directly from the brand’s facility in Longmont, Colorado. The brand is now called Bon Bee Honey, but the products are still the same.

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