Naja Shark Tank Net Worth 2023
Naja Lingerie appeared on the popular show Shark Tank in 2021 to gain a valuation of $10 million. Since then, despite achieving great success as an eco-friendly and ethical lingerie brand, the company’s net worth has decreased to $2.9 million by 2022.
While this decrease is disappointing for investors, it highlights the unpredictability of businesses in today’s volatile markets.
However, with its increasing popularity and revenue, Naja has managed to stay afloat and remains one of the top contenders in the industry.
What is Naja?
Naja is a leading online brand for intimate apparel, activewear, and swimwear that prioritizes sustainability, social consciousness, and eco-friendliness. Their products, including bras, underwear, and swimwear, are of high quality and made with vegan and environmentally friendly materials.
The company’s bras have a 59% success rate in terms of cups running true to size, and they offer a wide range of plus-size lingerie, which is a smaller category for many other manufacturers.
In addition to providing beautiful pieces, Naja also strives to protect the environment by using recycled packaging made from post-consumer waste.
Naja Lingerie is committed to producing well-made lingerie in a variety of sizes. Its founder and CEO, Catalina Gerald, appeared on Shark Tank to seek a $500,000 investment in exchange for a 5% stake in the company. During her pitch, Catalina shared Naja’s mission statement and emphasized the need for a new lingerie business that outperforms other products and benefits the environment.
Naja also runs a program called “Underwear for Hope,” which teaches single mothers how to sew and hires them on a piece-by-piece basis. By purchasing a Naja product, customers are not only getting a beautiful piece of clothing but also contributing to a worthy cause that helps women in need.
Who is the Founder of Naja?
Catalina is the Founder, CEO, and Creative Director of Naja, a company that aims to empower women through lingerie, benefiting both the wearer and the garment worker.
In addition to this, Catalina established Underwear for Hope, an initiative that trains and employs single mothers at risk.
Gina Rodriguez, the Golden Globe winner for Best Actress in a Comedy Series for “Jane the Virgin,” is also a Co-Founder of Naja with Catalina.
Naja after the Shark Tank Update
Catalina Gerald went on Shark Tank seeking a $500,000 investment for a 5% stake in her company, Naja. During her pitch, Kevin asked how she arrived at the $10 million valuation for her company. Catalina explained that it was based on the amount of money Naja had already raised.
However, despite Naja’s successful Kickstarter campaign which raised an additional $25,000, none of the Sharks were interested in investing due to Catalina’s overestimation of her company’s worth.
The Sharks are always looking for promising start-ups that have already proven themselves by meeting or exceeding their initial financial targets.
Catalina Gerald Net Worth
Catalina Gerald is a seasoned entrepreneur, early-stage investor, and executive with over 12 years of experience in developing start-ups in various industries, such as consumer goods, supply chain, and sustainability.
One of her passions is advocating for the welfare of animals, climate technology, and empowering women through mentorship.
Furthermore, she takes a keen interest in any technology that promotes the betterment of the environment. According to several sources, Gerald has an estimated net worth of $1 million.
Her most significant achievement to date is introducing the concept of underwear in a diverse range of skin tones, known as “Nude for All.” This breakthrough innovation has become an industry standard worldwide in intimate apparel.
Additionally, Gerald successfully established and managed a manufacturing facility in Colombia, South America, employing 42 individuals.
Naja Shark Tank Updates
Naja is a lingerie company that appeared on Shark Tank in season six. The founder and CEO, Catalina Girald, entered the tank seeking $500,000 for 5% of the company. Naja’s mission is to disrupt the $14 billion lingerie industry and serve women in need.
The lingerie is produced in Girald’s native Colombia at her uncle’s lingerie factory, and Naja employs single mothers at above-market wages to produce both the end product and the bag it comes in.
During the pitch, Girald passed out samples to each of the Sharks, and Robert joked that he wouldn’t try it on. In the end, there was no deal between Naja and the Sharks due to Girald’s over-evaluation of the brand’s worth.
However, being on the show helped the brand grow, and in 2018, they ditched their sports bras and related apparel and introduced the Everyday Organic Cotton line.
As of 2023, Naja is still up and running, offering three types of bras: bralettes, unlined bras, and t-shirt bras. The business is still going strong with $2.9 million in annual revenue. However, Naja announced the discontinuation of its Active range (sports bras, shorts, and shirts) in September 2018.
The review website Highya for Naja is three stars, with some mixed reviews in the recent past.
Naja Lingerie Net Worth and Company Overview
| INFORMATION | DESCRIPTION |
| Company Name | Naja Lingerie |
| Appearance on Shark Tank | 2014 |
| Valuation of Shark Tank | $10 million |
| Net Worth in 2022 | $2.9 million |
| Products | Intimate apparel, activewear, and swimwear |
| Bra Success Rate | 59% |
| Plus-size lingerie | Available |
| Sustainable Practices | Uses vegan and eco-friendly materials, recycled packaging, and employs single mothers |
| Founder and CEO | Catalina Girald |
| Co-Founder | Gina Rodriguez |
| Founder’s Net Worth | Estimated $1 million |
| Achievements | “Nude for All” concept and established a manufacturing facility in Colombia employing 42 individuals |
| Current Status | Still operating with $2.9 million in annual revenue, discontinued active range in 2018 |
Naja FAQs
What Is Naja Shark Tank?
Naja is a lingerie company that appeared on Shark Tank in season six. The founder and CEO, Catalina Girald, sought a $500,000 investment in exchange for a 5% stake in the company.
Naja’s lingerie is produced in Girald’s native Colombia at her uncle’s lingerie factory, and the company employs single mothers at above-market wages to produce both the end product and the bag it comes in. Naja’s mission is to create a new lingerie brand that is socially and economically conscious.
During the Shark Tank pitch, Girald handed out samples of her lingerie to the Sharks. Each item had a message on the inside of the garment. The Sharks were impressed with the designs, but none of them made a deal with Girald due to her over-evaluation of the company’s worth.
Despite not receiving an investment, Naja has continued to grow since appearing on Shark Tank. In 2018, the company discontinued its sports bras and related apparel and introduced the Everyday Organic Cotton line.
Naja is a sustainable underwear company that makes high-quality vegan and eco-friendly bras, underwear, and swimwear. The company’s website offers free U.S. shipping on orders over $150 and a 10% discount on the first bra purchase with a specific code.
How Does Naja Shark Tank?
Naja is a lingerie brand that appeared on Shark Tank seeking a $500,000 investment in exchange for 5% equity in the company. The founder and CEO, Catalina Girald, believes it is time for a new lingerie brand that serves women in need.
Naja employs single mothers in Colombia at above-market wages to produce both the end product and the bag it comes in.
As part of Girald’s Underwear for Hope program, Naja takes a portion of each sale and teaches single moms in Colombia how to sew, furthering their employment potential and earning power.
During the Shark Tank pitch, Catalina passed out samples of her lingerie to each of the Sharks. The Sharks were impressed with the designs, but ultimately, Catalina did not receive an investment due to her over-evaluation of the brand’s worth.
However, being on the show helped the brand grow, and in 2018, Naja introduced the Everyday Organic Cotton line.
As of 2022, the net worth of Naja is $2.9 million, and the valuation of the company was $10 million when it appeared on Shark Tank. Despite not receiving an investment from the Sharks, Naja is still in business and has steadily grown since appearing on the show.
What Happened To Naja After Shark Tank?
Naja is a lingerie brand that uses eco-friendly materials in their designs and employs many single mothers who work from home. The founder of Naja, Catalina Girald, pitched her eco-conscious lingerie business on Shark Tank in March 2015.
Although she didn’t get a deal, the company continues to grow three years later[5]. In September 2018, Naja said goodbye to its Active line (sports bras, shorts and shirts) and launched its Everyday Organic Cotton series with a “Let’s Get Real” campaign.
The affordable line of underwear is available in an array of sizes from 30A to 40DDD. The company is proud not to Photoshop the bodies in their advertising campaigns.
As of August 2022, Naja is still going strong with $2.9 million in annual revenue. They ditched their sports bras and related apparel in 2018 and introduced the Everyday Organic Cotton line.
Like many apparel companies, they introduced facemasks at the onset of the Covid-19 pandemic. The net worth of Naja is $2.9 million as of 2022.
What Is The Current Valuation Of Naja Shark Tank?
Naja is a lingerie company that appeared on Shark Tank seeking an investment of $500,000 in exchange for a 5% stake in the company. During the pitch, the founder, Catalina Girald, explained that Naja is disrupting the $14 billion lingerie industry and that it is time for a new lingerie brand.
The Sharks were not impressed with the valuation of the company, which was $10 million. Catalina explained that the valuation was based on previous fundraising efforts. However, the Sharks did not invest, leaving Catalina without a deal.
Despite not receiving an investment from the Sharks, Naja is still in business and has expanded its product line. In 2018, Naja discontinued its sports bras and related apparel and introduced the Everyday Organic Cotton line.
The review website Highya rates Naja three stars, with some mixed reviews in the recent past. As of 2022, Catalina Girald, the founder of Naja, has a net worth of $2.9 million.
Is Naja Shark Tank Still In Business?
Yes, Naja Lingerie is still in business as of 2022-2023. The company was founded by Catalina Girald, who appeared on Shark Tank in season six seeking $500,000 for 5% equity in her company. Although none of the Sharks made a deal with her, the exposure from the show helped the brand grow.
Naja Lingerie is a socially conscious company that employs single mothers at above-market wages to produce its products. The lingerie is produced in Girald’s native Colombia at her uncle’s lingerie factory.
Naja Lingerie has expanded its product line beyond sports bras and related apparel to include an Everyday Organic Cotton line and facemasks. The company offers three types of bras: bralettes, unlined bras, and t-shirt bras.
As of August 2022, Naja Lingerie has an annual revenue of $2.9 million. The review website Highya rates Naja Lingerie three stars, with some mixed reviews in the recent past.
What exactly is Naja?
Naja (Naja Lingerie) is high-quality vegan and environmentally friendly bras, underwear, and swimwear. It is product that outperforms other products and even benefits the environment.
Naja Lingerie sales benefit not just single mothers and their families, but also the Underwear For Hope initiative and the Golondrinas Foundation.
When did Naja featured on shark tank?
In Shark Tank episode 621, entrepreneur Catalina Girald, a self-described “Nueva Latina,” pitches Naja (pronounced NIGH- YAH), her brand of premium underwear at reasonable costs.
Who is behind Naja Lingerie?
Catalina Girald, the owner of Naja Premium Lingerie, appeared on Shark Tank show seeking investment from the shark tanks.
What is her next step?
She’s probably looking for a Shark’s support to expand swiftly and enter the retail distribution network.
What is Catalina’s next step?
Catalina claims she believes it is time for a new lingerie brand and describes her company, claiming to be disrupting the $14 billion lingerie market.
What are the issues with valuation?
Catalina justifies her valuation, and Mark claims that it is predicated on someone else saying yes.
Mark criticizes her sales stats; he believes she should have more re-orders than 14 percent; and he believes there should be greater enthusiasm.
Who is Catalina Girald?
Catalina Girald is a designer, entrepreneur and founder of Naja.
What is the purpose of Naja?
In an interview, Catalina Girald stated, “The brand has a very clear philosophy–to inspire and empower women.”
Naja collaborated with them on a program called Underwear for Hope, which teaches sewing and provides jobs to single moms in Girald’s hometown of Colombia.
What is the Social Responsibility Program at Naja?
They offer a program called “Underwear for Hope” that teaches single moms how to sew.
