Peekaboo Ice Cream Shark Tank Net Worth 2023
Peekaboo Ice Cream Shark Tank Net Worth
According to Shark Tank Talks, Peekaboo Ice Cream’s net worth is estimated to be around $1.4 million in 2021.
Ghana Insider estimates that the company’s net worth could be in the range of $10 million to $15 million by January 2023, while Bihar Help estimates it to be between $10 million and $15 million in 2022.
Shark Tank Success states that Peekaboo Ice Cream was valued at $10 million when Jessica Weiss Levison appeared on Shark Tank Season 12 Episode 8 in 2019.
What is Peekaboo Ice Cream? Who is the Founder of Peekaboo Ice Cream?
Peekaboo Ice Cream is an organic frozen treat made with vegetables that are undetectable to the taste and sight. The company was founded by Jessica Levison in January 2018.
Jessica has always been a fan of ice cream, and after obtaining a BA in Business Administration from the University of Michigan and a JD from New York Law School in 2005, she worked as a legal aid in Broward County.
Although Jessica was passionate about her legal work, she couldn’t stop thinking about ice cream. She started Serendipity Creamery in Surfside and Wynwood, Florida, while continuing to practice law. For several years, she juggled both careers.
Peekaboo Ice Cream’s flavors include typical ice cream tastes like strawberry and vanilla, but also include unexpected vegetables like cauliflower, beets, zucchini, and spinach.
All of the ingredients are organic and free from genetically modified organisms (GMOs). The company also donates a portion of its revenues to Team No Kid Hungry, a non-profit organization that helps feed underprivileged children.
Peekaboo Ice Cream can be found at many stores, including Whole Foods, Safeway, and Kroger, and is also available on Amazon for those who can’t find it in stores.
Although Jessica had planned to launch a vegan ice cream option in 2020, the COVID-19 pandemic forced her to postpone those plans.
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In 2018, Mintel, a global market intelligence group, recognized Peekaboo Ice Cream as the most innovative product of the year.
Peekaboo Ice Cream Shark Tank Pitch
Jessica appeared on season 12 Episode 8 of Shark Tank on December 11th, 2020, seeking $800,000 for 8% of her company, which would imply a $10 million valuation.
Despite being able to distribute samples and sharing the story of her brand, Peekaboo Ice Cream, which is currently available in 900 stores and is projected to be in 3,000 by the end of the year, the sharks did not agree with her company’s valuation.
Although Peekaboo Ice Cream has generated $450,000 in sales since its inception in 2018, with the expectation of making $5 million in the following year, the sharks still did not think it justified the valuation.
However, Lori Greiner and Kevin O’Leary made offers for $800,000, in the form of a three-year loan with interest rates of 6% and 9%, respectively, along with some equity.
But Jessica was looking for an equity partner, rather than a loan, and politely declined both proposals. Ultimately, Peekaboo Organics left the tank without a deal.
Despite a recall of the Peekaboo Ice Cream brand in May 2020 due to Listeria contamination, which did not cause harm, the company was able to secure placements in over 3,000 locations, including major retailers such as Kroger, Safeway, Whole Foods, and Amazon. It is expected to reach an annual revenue of $3 million by July 2021.
Peekaboo Ice Cream Net Worth
Jessica enters Shark Tank with a $10 valuation.
Peekaboo Ice Cream Competitors
Veggie Cream- is a competitor of Peekaboo Ice Cream.
Peekaboo Ice Cream Shark Tank Updates
Peekaboo Ice Cream founder Jessica Weiss Levison appeared on Shark Tank Season 12 Episode 8 and asked the sharks for $800,000 for 8% equity.
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Although the sharks liked the ice cream, they did not like the $10 million valuation and ultimately did not invest.
However, Peekaboo Ice Cream has continued to grow since its appearance on Shark Tank. In 2020, the ice cream was available in 900 stores across the United States, and Jessica believed that she would make this product available in 3000 stores.
Peekaboo Ice Cream has won a real California milk food contest, where Levison was allotted $200,000 to develop snack-size containers of her successful veggie-packed ice cream flavors.
The online store of the company has been seen to recently introduced the mini-size variants for the more popular flavors like Unicorn with hidden zucchini, Cookie Dough with hidden zucchini, and Mango Sorbet with hidden squash. Peekaboo Ice Cream also has a successful social media presence.
Peekaboo’s official Instagram account “@eatpeekaboo” has not been updated since December 27, 2021, but the website of this ice cream brand is still live. Although there is no recent news about Peekaboo Ice Cream, it appears that the company is still in business and growing.
Summary Table about Peekaboo Ice Cream Shark Tank Net Worth 2023
ASPECT | INFORMATION |
Company Name | Peekaboo Ice Cream |
Product | Includes unexpected vegetables such as cauliflower, beets, zucchini, and spinach |
Founder | Jessica Levison |
Year Founded | 2018 |
Net Worth 2021 | $1.4 million in 2021, estimated $10-15 million in 2022/2023 |
Valuation in 2019 | $10 million |
Sharks’ Offer | $800,000 for 8% equity, declined by the founder |
Shark Tank Pitch | Valued at $10 million with an ask of $800,000 for 8% equity, declined both proposals |
Competitor | Veggie Cream |
Locations | 3,000 stores including Kroger, Safeway, Whole Foods, and Amazon |
Revenue | Expected to reach $3 million by July 2021 |
Special features | All organic and GMO-free ingredients, donate a portion of revenues to Team No Kid Hungry |
Recognition | Recognized as the most innovative product of the year by Mintel in 2018 |
Social Media | An active presence on social media, including Instagram |
Updates | Introduced snack-size containers of popular flavors, growing presence on social media, still in business and growing |
Peekaboo Ice Cream FAQS
What Is Peekaboo Ice Cream And How Does It Work?
Peekaboo ice cream is a brand of organic and nutrient-enriched ice cream that contains hidden vegetables in every bite.
The brand was founded in 2018 by Jessica Levison, a mom of two who wanted to make everyone’s favorite ice cream a little more nutritious by providing an adequate serving of vegetables without compromising the taste or texture of America’s favorite frozen treat.
Peekaboo ice cream is available in 14-ounce containers, and each flavor contains one featured vegetable, such as cauliflower in chocolate or carrot in strawberry.
Peekaboo ice cream is made with organic ingredients and is free from artificial flavors or colors, GMOs, and fillers like diglycerides.
The ice cream is also rich in minerals and nutrients, making it a better-for-you treat and snack. Peekaboo ice cream has been well-received by both kids and adults, and the brand has been featured in various media outlets, including Forbes and The Daily Meal.
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Peekaboo ice cream is made by sneaking vegetables into the recipes, so families can get the benefits of cauliflower and spinach while enjoying the rich flavors of chocolate and cookie dough.
The brand’s founder, Jessica Levison, had a popular scoop shop in Miami for ten years before developing Peekaboo, which she saw as a more palatable solution to the eternal parenting challenge of feeling good about what you feed your kids.
Peekaboo also supports women in the workplace and partners with Team No Kid Hungry to help ensure that all little ones have full bellies.
What Are Some Of The Vegetable Flavors Available In Peekaboo Ice Cream?
Peekaboo Ice Cream offers a variety of vegetable flavors in their ice cream. Some of the flavors available include Vanilla with Hidden Zucchini, Strawberry with Hidden Carrot, Mint Chip with Hidden Spinach, Cotton Candy with Hidden Beet, Chocolate with Hidden Cauliflower, Unicorn with Hidden Zucchini, and Cookie Dough with Hidden Zucchini.
They also offer sorbet flavors such as Strawberry sorbet with hidden tomato and Mango sorbet with hidden squash.
The company is committed to making delicious, indulgent ice cream with the added benefits of vitamins and minerals. Every pint of Peekaboo Ice Cream contains one serving of vegetable.
The ice cream is made with high-quality, organic ingredients and does not contain any artificial flavors or colors, GMOs, or fillers like diglycerides. Peekaboo Ice Cream is also certified organic and includes at least one serving of hidden vegetables in every container.
Who is the founder of Peekaboo Ice Cream?
Jessica Weiss Levison.
What Was The Outcome Of Peekaboo Ice Cream Shark Tank Pitch?
Peekaboo Ice Cream, a vegetable-infused ice cream company, appeared on Shark Tank in season 12 on December 11, 2020. Founder Jessica Weiss Levison asked for $800,000 for 8% of her business, but none of the sharks were willing to invest at her $10 million valuation.
The sharks also criticized her for having only $450,000 in sales in just over a year. Despite not receiving a deal, Levison declared that her growing business would make $5 million in 2021 and needed help from the sharks.
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After Shark Tank, Peekaboo Ice Cream faced a bit of backlash in early 2020 when some of its products were recalled due to a potential Listeria monocytogenes contamination.
However, the company managed to bounce back and won the ‘Real California Milk Snackcelerator,’ a dairy product innovation contest organized by the California Milk Advisory Board.
As the top place holder, Peekaboo Organics was awarded a total of $200,000 in support of bringing mini snack-sized versions of the ice creams to the market. The company has also introduced mini size variants for its more popular flavors like Unicorn with…
Did Peekaboo Ice Cream Get A Deal On Shark Tank?
No, Peekaboo Ice Cream did not get a deal on Shark Tank. Founder Jessica Weiss Levison appeared on Shark Tank Season 12 Episode 8 and asked the sharks for $800,000 for 8% equity, but left the tank without a deal after the sharks didn’t agree with her $10 million valuation.
According to Shark Tank Recap, Levison declared her growing business would make $5 million in 2021 and needed help from the sharks in the amount of $800,000 for 8% of her business.
None of the investors were willing to invest that much money. Despite not getting a deal on Shark Tank, Peekaboo Organics received a good response in Good and Today Magazine. The company also faced a recall in early 2020 due to a potential Listeria monocytogenes contamination.
What Happened To Peekaboo Ice Cream After Appearance At Shark Tank?
Peekaboo Ice Cream appeared on Shark Tank in 2019, where founder Jessica Levison pitched her healthy ice cream brand to the sharks.
The sharks were impressed with the product, which contains hidden vegetables, and Mark Cuban made an offer of $250,000 for 10% equity in the company. However, according to an update on the Peekaboo Ice Cream website, the deal with Mark Cuban fell through after the show.
Despite not securing a deal with Mark Cuban, Peekaboo Ice Cream has continued to grow and expand its distribution. The company has been featured in several media outlets, including Forbes and The New York Times.
Peekaboo Ice Cream is now available in over 1,000 stores across the United States, including Whole Foods and Kroger. The company has also expanded its product line to include dairy-free and vegan options.
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Overall, it seems that Peekaboo Ice Cream has been successful after its appearance on Shark Tank, despite not securing a deal with Mark Cuban.
How much was she asking?
Jessica was asking $800,000 for 8% of her company
Did she get the deal?
No
Is Peekaboo Ice Cream still in business?
Yes and as of July, 2021 they had an annual revenue of $3 million.
When did peekaboo air on Shark Tank?
December 11th, 2020.
Where can they find Peekaboo Ice Cream?
Peekaboo Ice Cream are in 3000 stores, including Kroger, Safeway, Whole Foods, Bristol Farms, Lazy Acres, Shop-Rite, Amazon and more.
Where is the headquarters of Peekaboo Ice Cream?
The headquarters of Peekaboo Ice Cream are located in Miami, Florida.
What is the phone number for Peekaboo Ice Creams?
Peekaboo Organics may be reached by phone at (305) 527-7162.
What is the website for Peekaboo Ice Cream?
The website for Peekaboo Ice Cream is www.eatpeekaboo.com.
Who is Peekaboo Ice Cream key principal?
Jessica Levison is the primary proprietor of Peekaboo Ice Cream.
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What year did Peekaboo Organics begin operations?
Peekaboo Ice Cream opened its doors in 2019.
How much money does Peekaboo Ice Cream make?
Peekaboo Ice Cream generates $3.00 million in sales annually.
Is Peekaboo ice cream successful?
Peekaboo Organics’ ice cream with concealed veggies won the main award in the Real California Milk Snackcelerator dairy snack innovation challenge, which was organized by the California Milk Advisory Board (CMAB) and VentureFuel.
What happened to peekaboo ice cream after shark tank?
Peekaboo Organics has changed their goods after appearing on Shark Tank to make it apparent that each pint contains veggies.
Additionally, it appears as though the vegetarian ice cream is available in a number of well-known retailers, including Kroger and Whole Foods.
When did peekaboo ice cream start?
Levison founded Peekaboo in 2018, after years of experimenting with the technique of slipping veggies into ice cream.
Is Peekaboo ice cream dairy free?
Chocolate with cauliflower, strawberry with carrot, mint with spinach, vanilla with zucchini, and cotton candy with beets are the current dairy-based tastes.
Is Peekaboo ice cream gluten free?
Gluten-free, non-GMO, certified organic, Peekaboo Ice Cream items are available.
Is Peekaboo ice cream Kosher?
Peekaboo is kosher. Yes, they are an OU-certified Kosher Dairy.
Is there ice cream made from vegetables?
It’s the same creamy, decadent substance to which they’re accustomed. Cauliflower is used to provide the chocolate taste.
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What is organic ice cream?
Organic ice cream is defined as being manufactured with organic milk from cows who eat at least 30% of their diet on pasture.
How healthy is peekaboo ice cream?
Peekaboo’s chocolate ice cream, for example, contains enough cauliflower to meet 10% of daily vitamin A, calcium, and riboflavin requirements per serve; the strawberry with hidden carrots meets 20% of daily vitamin C requirements; and the mint chip with hidden spinach meets 25% of daily vitamin A requirements and 10% iron.
Is Peekaboo nut-free?
Peekaboo is produced in the same facility as goods containing milk, eggs, peanuts, tree nuts, soy, and wheat.
How long after they open a pint is the ice cream still good to eat?
It’s recommended to consume ice cream within two weeks of it being opened.
What is peekaboo ice cream made of?
Organic ice cream must contain all organic ingredients. This means no non-organic milk and no additives.
How is the peekaboo ice cream made?
All ingredients are organic and are then packaged and frozen. There is no water used in the process of making them and they do not contain any artificial colours or flavours.
What is the net worth of Jessica Weiss Levison?
Unknown.