Proof Eyewear Sunglasses Shark Tank Net Worth
Proof Eyewear appeared on Shark Tank and was valued at $1.5 million. Since then, the company has opened a flagship store in Boise, Idaho, and expanded to over 20 countries.
As of 2022, the business is estimated to be worth about $7.5 million, with an annual revenue of $6 million.
What is Proof Eyewear and Who Founded Proof Eyewear?
Proof Eyewear is a company that creates sunglasses and optical frames from sustainable materials such as wood and recycled aluminum. They offer a wide range of frame designs, including classic shapes and unique styles to fit any look.
The Wood Collection of sunglasses is crafted from high-quality woods like bamboo, ebony, mahogany, lacewood, and zebra wood.
Proof Eyewear operates from its Proof Flagship Store in downtown Boise, Idaho, and its products are available for purchase online and in stores globally.
The company was established in 2010 by three brothers, Tanner, Brooks, and Taylor Dame, who were inspired by their grandfather’s sawmill and their childhood experiences working and traveling in Idaho.
Brooks came up with the idea of creating eco-friendly wood products that could give back, which eventually led to the founding of Proof Eyewear.
Proof Eyewear is committed to sustainability and giving back to the community. Their bird logo symbolizes the idea that everyone has wings to fly and just needs a little help. The company has a global citizenship mentality and supports various charitable causes that have made a positive impact in Idaho and around the world.
Proof Eyewear appeared on Shark Tank during Season 4 Episode 17b and was seeking a $150,000 investment for 10% equity.
While the company did not receive an investment in the show, they have since grown and expanded worldwide, becoming a pioneer in eco-friendly eyewear.
Proof Eyewear after the Shark Tank
Proof Eyewear appeared on Shark Tank seeking $150,000 for 10% equity, with an estimated company valuation of $1.5 million. However, the Dame Brothers declined all offers from the Sharks as they believed their company was worth more and they did not want to give up a large percentage of it.
Despite not securing a deal, the company received a sales boost after being featured on Shark Tank.
Proof Eyewear continues to use sustainable materials such as wood and plant-based polymers in its collection of sunglasses and designer frames, inspired by the brothers’ years of working at their grandfather’s sawmill in Fruitland, Idaho.
The company remains successful and continues to operate with a commitment to sustainability and ethical business practices.
Proof Eyewear FAQs
What exactly is proof?
Proof Eyewear is a handcrafted eyewear brand constructed from sustainable wood, skateboard decks, cotton-based acetate, and recycled aluminum.
They manufactures eyeglass frames out of wood and other recyclable and ecological materials.
Where the idea of wooden frames did came from?
The brothers come from a family of woodworkers: their grandpa managed a prosperous sawmill for 60 years, and the Dames claim to “have sawdust in their blood.”
Proof Eyewear frames are made of genuine wood and plant-based acetate and are available in 18 different color combinations.
What kind of lenses are available?
All designs are available with UV-protected plastic lenses, and many may accommodate prescription lenses.
What’s the deal?
The brothers decline the offer and exit the Shark Tank without a deal.
What became of Proof after shark tank?
Proof Eyewear’s sales have increased more than thrice since appearing on Shark Tank, reaching $1.4 million, with estimates of $2.5 million for 2014.
What eco-friendly materials are utilized in your frames?
Proof has expanded its eco-friendly frame collection, which now includes recycled plastics and discarded skateboard decks.
How did you get your start?
Brookes founded Proof in his garage a little more than a year ago, and as the brand grew in popularity, more renowned individuals began to wear it, and it was featured on multiple magazine covers across the world.
What is the future of Proof?
This simply goes to prove that the Dame brothers are poised to take Proof from an Idaho firm to an industry-wide market with enough hard work, devotion, and ingenuity.
The firm sells glasses frames made of plant-based polymers, recycled skateboard decks, and wood.
What are the Dame Brothers social responsibility?
The Dame Brothers are so concerned about eyesight that a portion of the revenues from their sales are donated to a nonprofit organization in India that offers eye treatment to the poor.
What are the environmental challenges associated with the timber industry?
They are also concerned about the environment, making every effort to recycle things that might otherwise pollute and damage Mother Earth.
Who are the Proof creators?
Proof Eyewear was created by the Dame brothers, Taylor, Brooks, and Tanner, who all have a background in woodworking.
What are the various products?
Proof Eyewear is still in business today, and it has expanded its product line to include add-ons for select orders.
How do you want to expand the company?
The brothers intend to continue building the firm on their own, without the involvement of outside investors who might want to guide the company in a different path.
Where can I buy proof eyewears?
Proof Eyewear is available on Amazon. You can also order on Proof website.
What exactly is their mission?
Proof gives back on a local level by collaborating with companies and charities to provide time and resources to neighborhood needs.
Every frame purchased aids the Do Good program, which funds local and worldwide humanitarian projects.
How is the origin of Proof?
Proof Eyewear was formed in 2010 in Idaho by three brothers, Tanner, Brooks, and Taylor, but its roots can be traced back to 1954, when their grandpa, Bud Dame, established a sawmill.
What are the items accessible at Proof?
Proof Eyewear’s most known items are the Wood Collection’s sunglasses and optical frames.
What is the brand’s philosophy?
Proof Eyewear’s enthusiasm for sustainability and ethical behavior has been engrained since day one – which is why the company’s name and the brand’s concept – “PROOF” that goods can be beneficial for the Earth and embraces the idea of becoming global citizens by doing well throughout the world.
What is the Proof logo?
The bird logo symbolizes the concept that “everyone has wings to fly; some only need a little help.” Proof’s attempts to assist others have had an impact on individuals from Idaho to the other side of the planet.
Is Proof Eyewear still in business? How is the growth strategy?
Proof has grown and expanded, going from garage to worldwide in a matter of years and becoming pioneers in ecological eyewear.
