Rule Breaker Net Worth
Rule Breaker is a snack company that appeared on Shark Tank. The founder, Nancy Kalish, has a net worth of $3.5 million as of 2022.
The company’s net worth was $4 million during and after the pitch and had already made $1.3 million in sales. It is unclear what the current net worth of the company is.
What is Rule Breaker and Who is the founder of Rule Breaker?
Rule Breaker is a snack company that produces guilt-free and gluten-free snacks with sweet flavors. The company’s treats are made primarily from chickpeas and come in various flavors, such as deep chocolate brownies, peanut butter chocolate chip, and chocolate chunk Blondies.
Rule Breaker’s snacks are suitable for everyone, including children and vegetarians, and do not contain wheat, dairy products, eggs, or seafood.
The founder of Rule Breaker is Nancy Kalish, a former health journalist and CEO of the company. After leaving her career as a writer and Healthy Restaurant Consultant, Nancy founded Rule Breaker in November 2014. Her goal was to create a sweet treat that was nutritious and satisfying.
Her first attempt at making a brownie was with black beans, but it didn’t turn out well. She persisted, and after several trials, she refined her recipe to a chickpea-based brownie. All of Rule Breaker’s snacks are vegan, gluten-free, non-GMO, and kosher.
The snacks come in four flavors: Dark Chocolate Brownies, Chocolate Chunk Blondies, Birthday Cake, and P’Nutter Chocolate Chip. An eight-pack of Rule Breaker snacks can be purchased on Amazon for $28, and they are also available at Walmart and Whole Foods.
In April 2019, Rule Breaker introduced nibbles, which are a recent addition to the company’s menu. The nibbles were created following a successful Kickstarter campaign that raised $28,402 in funding. Nancy aims to expand the market base for her snacks, but it’s challenging as she is the sole proprietor of the company.
Rule Breaker Shark Tank pitch
During her appearance on Shark Tank episode 1208, Nancy Kalish hoped to gain the Sharks’ interest in her chickpea-based brownies and Blondies.
She aimed to secure a deal with a Shark to help expand her chickpea cookie business, seeking a $400,000 investment in exchange for a 10% stake in her $4 million company.
Nancy started by listing the ingredients that her snacks did not contain. The Sharks chuckled as she eliminated eggs, flour, sugar, and almost everything except seaweed snacks from her sign.
She then revealed that chickpeas were the main ingredient, which astounded the Sharks. While they acknowledged her $1.3 million in revenue, they were wary of her $1.6 million debt and one by one, they withdrew from the pitch.
Ultimately, Nancy left the show without securing a deal.
Despite not securing a Shark investment, Nancy’s appearance on the show was a success. Her sales skyrocketed, and she caught the attention of Grupo Bimbo, the world’s largest baking company.
Bimbo Ventures, their investment division, acquired a minority stake in Nancy’s company in exchange for an undisclosed sum.
As of February 2022, Rule Breaker is still operating with an annual revenue of $1 million.
Competitors of Rule Breaker
There are a number of competitors in the chickpea brownie space, but some are more direct than others. Nancy sees her primary competition as Pete’s Paleo, I Love My Guts Cookies and Kind Healthy Grains Granola Bars.
Net Worth of Rule Breaker
The company valuation was $4 million during and after the pitch. Since then the company is still operating and hence the company net worth might have been more than that of pitch.
Rule Breaker FAQs
What is Rule Breaker?
Rule Breaker is a company that makes guilt-free and gluten-free snacks for those with a sweet taste. Chickpeas are the primary component in the treats, which come in a variety of flavors, including deep chocolate brownie, peanut butter chocolate chip, and chocolate chunk Blondies.
Who is the founder?
Nancy Kalish, a former health journalist, created the firm. She graduated from Columbia University with a Master of Science in Journalism.
How much was seeking on Shark Tank?
Nancy was seeking for $400,000 for 10% stake in her firm, which valued the company at $4 million.
Did she have the deal?
No, she did not, but Bimbo Ventures invested an unknown amount.
Is Rule Breaker still in business?
Rule Breaker is still in business as of February 2022.
Where is Rule Breaker located?
Rule Breaker is based in New York City, New York.
What does Rule Breaker taste like?
Rule Breaker tastes like brownies and Blondies. It’s very healthy and gluten-free!
How many calories are in a Rule Breaker snack?
Each serving of the eight-pack contains 140 calories.
Is Rule Breaker a good investment?
Yes, it is a good investment worth of $4 million.
Is Rule Breaker a new type of snack?
It is a healthy snack offering that was founded with the aim of satisfying her sweet taste without sacrificing nutrients.
Are Rule Breaker Snuffles Vegetarian?
Absolutely! All of their products are 100 percent vegan and made entirely of plant-based components. This means no eggs, no butter, and no other animal products.
They exclude honey entirely. Rule Breaker demonstrates that you need not need animal components to create delectable delicacies!
Are Rule Breaker Products Nutless And Approved For School Use?
Yes, Rule Breaker Snacks are peanut- and tree-nut-free, making them ideal for school lunch boxes and other locations with “No Nuts” regulations. All of their goods are made and packed in a bakery that is nut-free.
Are Rule Breaker Products Gluten-Free Certified?
Yes! The Gluten Intolerance Group certifies that all Rule Breaker Snacks are gluten-free. The bakery is a specialized gluten-free operation that is also Gluten Intolerance Group Certified Gluten-Free.
How About Additional Allergens?
The following common allergies are not present in Rule Breaker Snacks: wheat, gluten, tree nuts, peanuts, dairy, eggs, soy, shellfish, fish, coconut, and sesame.
All of their products are subjected to routine allergy testing by an independent laboratory. The bakery is an allergen-free zone, which means that no items containing any of the above are permitted.
Are Rule Breaker Products Sunflower-Free?
Sunflower seeds are used in Rule Breaker’s P’Nutter Chocolate Chip Blondies. Additionally, both Birthday Cake Blondies and Birthday Cake Bites include sunflower lecithin in the white chocolate chips.
All other tastes do not contain sunflower seeds. The bakery, on the other hand, is not sunflower-free.
Are Rule Breaker Products GMOs-Free?
Certainly not! The Non-GMO Project certifies all Rule Breaker goods.
Are Rule Breaker Selected “Natural Flavors” True Natural Flavors?
That is an excellent question! Numerous ostensibly “natural tastes” are anything but. However, the ones they use are prepared with vegetable and other plant essences, as well as a trace of alcohol or vegetable glycerin.
Additionally, they are free of genetically modified organisms (GMOs), artificial preservatives, and major allergens (wheat and gluten, tree nuts and peanuts, soy, dairy, eggs, fish and shellfish, sesame), as well as propylene glycol (PG), a potentially dangerous chemical found in many “natural flavors.” Consumers pay a premium for PG-free and non-GMO flavorings. However, it is worthwhile.
What Is Going On With The Sustainable Palm Cutting?
Rule Breaker only utilizes RSPO-certified sustainable palm oil that complies with stringent environmental and social standards. Indeed, palm oil requires half the acreage that sunflower or soybean oil does, significantly lowering environmental effect.
More information is available at https://www.rspo.org/about/sustainable-palm-oil. Palm oil has a negative reputation due to its high saturated fat content. However, this saturated fat is derived from plants rather than animals and has no cholesterol or Trans fats.
According to the Harvard Women’s Health Watch, palm oil is superior to high trans-fat shortenings and is probably a better choice than butter. It contains even less saturated fat than coconut oil. Therefore, if you’re seeking for a healthier dessert, one prepared with sustainable palm shortening is a must.
How Is Prebiotic Fiber Defined?
Prebiotics are naturally occurring substances found in foods that aid in the establishment and maintenance of good gut bacteria. The prebiotic fiber is produced entirely of non-GMO maize. It’s pleasantly sweet, which means that can consume less sugar, and it functions as a natural preservative, which they can feel good about.
Does Rule Breaker Baking Powder Contain Aluminum?
Their baking powder and other components contain NO aluminum. As a result, consumers can rest confident that all Rule Breaker Snacks contain no metal.
Are Your Products Tested For Kosher Certification?
Yes! They are happy to be Kof-K Kosher Certified.
Are Rule Breaker Merchandise Halal?
Rule Breaker Snacks are vegan and have been lab-tested and proven to have less than 0.1 percent alcohol, the halal threshold. Most goods, however, are not yet halal-certified.
I Work As A Distributor Or Seller. How Do I Order Rule Breaker?
If they’re a retailer, they recommend ordering via Faire.com, an online wholesale marketplace that offers incredible perks to retailers, such as $100 in free Rule Breaker Snacks for new accounts, free delivery, and 60-day terms.
Please email [email protected] for larger merchants and distributors. Please email [email protected] with any international inquiries. Send us an email at [email protected]
Are You Available To Ship To Other Countries?
At the moment, they are only shipping client orders within the United States. However, overseas merchants and distributors are invited to contact their foreign sales team at [email protected]
How Long Will Rule Breaker Order Retinues Its Freshness?
At room temperature, all Rule Breaker Snacks will remain fresh for at least 6 months. However, always verify the package’s “best by” date.
What Is Rule Breaker Policy On Returns?
They are unable to accept refunds on edible items for food safety concerns. If the snacks come damaged, please send an email to [email protected]rulebreakersnacks.com with a photo and they will arrange for a replacement. At the moment, they are unable to provide refunds.
What is the net worth of Nancy Kalish?
The net worth of Nancy Kalish is $1.5 million.