UNIFORM Shark Tank Update | Uniform after Shark Tank
What is Uniform?
UNIFORM is a clothing company that is run by Chid Liberty and Adam Butlein, they’re more accurately described as being in the business of assisting others.
Liberian women produce the outfits in Liberia, then Chid and Adam sell them in North America to destinations all over the world, following the parameters of their Fair Trade agreement.
They provide a school uniform to a kid in Liberia for every item of clothes purchased.
They are changing the lives of many people in Africa by improving children’s education and offering employment in ethical industries.
Chid was born in Liberia and moved to the United States when he was quite young.
He grew up in Silicon Valley before returning to his homeland as an adult.
When he returned, one of the first things he observed was the number of youngsters who did not attend school.
In many African schools, wearing a school uniform is a necessity. If a family cannot afford to purchase a uniform for their child, a child is unlikely to attend school.
Chid and Adam are also the co-founders of Liberty & Justice, Africa’s first Fair Trade-certified clothing company.
It was producing $4 million in sales per year until the Ebola virus epidemic prompted them to postpone manufacturing for a year.
They decided to add producing uniforms for children in Liberia into their business, UNIFORM, since they had more fabric than they knew what to do with.
Who are the Founders of Uniform?
Chid Liberty and Adam Butlein are the founders of Uniform.
What happen to Uniform at the Shark Tank pitch?
The firm began in 2015 with a $230,059 Kickstarter campaign.
They advertised their products as the “softest tee shirt in the world.”
UNIFORM’s objective is to become a global apparel brand.
The “ethical production technique,” Liberty believes, would aid in the brand’s growth. He’s also hoping for some help from a Shark.
Adam and Chid go to Shark Tank in search of $300,000 in exchange for a 10% stake in their company. As they make their pitch, they have samples of the apparel hanging on a rack.
When they’re finished, they distribute samples.
They inform the Sharks that before the 2014 Ebola epidemic, their Liberty and Justice brand was generating $40 million in annual sales.
They had a lot of spare fabric in 2016, when things had calmed down, so they decided to manufacture school uniforms out of it.
That’s how this business concept came to be.
While the Sharks were delighted about their aim, they were concerned about the fierce competition in the apparel sector and doubted that a firm with a clothing line that appeared to be so identical to others could survive.
Daymond John, the Shark, voiced some uncertainty about the creators’ ability to focus solely on one product.
So, while the Sharks felt it was a great cause, they didn’t think it was a financially feasible investment, and Chid and Adam walked away empty-handed.
Uniform after Shark Tank
Uniform is still in business after failing to win an investment from Sharks.
Uniform offers a children’s clothes brand in Target shops.
As of June 2021, the brand is still doing strong, with items available at Bloomingdales.
Butlein has established a new company called LiteZilla, which is very cool. It’s a massive Lite Brite measuring 5 feet by 8 feet.
Net worth of Uniform
Uniform was valued at $3million at the Shark Tank pitch.
Farbeg GmbH Uniform wholesale Distributor for Africa Farbeg is a German company manufacturing school uniforms in Africa on behalf of German charities.
Since the beginning of their cooperation with UNIFORM, they have sold more than one million UNIFORM shirts to Liberia.
Kickz is a social enterprise that provides employment to poor women in Africa and works much like UNIFORM does.
They provide work for thousands of people, while paying them fair wages.
They also employ some workers full-time, including many seamstresses who make sure uniforms are made according to the size provided.
FAQS of UNIFORM
Where can I buy UNIFORM clothing?
You can buy t-shirts, tassel shorts, turtle neck shirts and sweatshirts. They are available on the company’s website as well as on Amazon.
Is uniform from Shark Tank still in business?
As of June, 2021, Uniform has a children’s clothing line in Target stores. The company is still in business and has some clothing in Bloomingdales
What is UNIFORM’s mission?
UNIFORM aims to make providing school uniforms in Liberia easier for families.
UNIFORM will help parents to buy uniforms for their children, while providing them financial aid when they need it to buy transportation, food, water and other essentials.
They aim to empower parents to take charge of their young children’s education by giving them the opportunity to send kids to school.
UNIFORM will provide school uniforms to children in Liberia. They plan to use their profits to pay for school supplies.
What is the target audience of UNIFORM?
UNIFORM’s target audience are families who want to have an affordable, comfortable clothing for their children at school, but might not have the financial means do so.
How can you help UNIFORM?
You can support them by visiting their website or buying t-shirts at www.uniformapparel.com .
What happen to UNIFORM at the Shark Tank?
The Sharks considered the idea of making uniforms for children in Africa, but weren’t sure what the company would be worth. Adam and Chid walked out of the Tank empty-handed.
How much is UNIFORM worth?
They got $300,000 in exchange for 10% of their business. The company was worth $3million when the Shark Tank episode aired.