Enterprise Holdings is a private holding company based in Clayton, Missouri that owns several prominent car rental agencies and transportation services. It is the parent company of Enterprise Rent-A-Car, National Car Rental, and Alamo Rent a Car. In addition to car rental, the company also operates Enterprise Fleet Management, Enterprise Truck Rental, and Enterprise Car Sales. With its diverse range of services, Enterprise Holdings has established itself as one of the major players in the car rental industry, holding a 33% market share in the United States.

Key Takeaways:

  • Enterprise Holdings is a private holding company based in Clayton, Missouri.
  • It owns Enterprise Rent-A-Car, National Car Rental, Alamo Rent a Car, Enterprise Fleet Management, Enterprise Truck Rental, and Enterprise Car Sales.
  • Enterprise Holdings holds a 33% market share in the car rental industry in the United States.

History of Enterprise Holdings

Enterprise Holdings, originally known as Executive Leasing Company, was founded in 1957 by Jack C. Taylor in St. Louis, Missouri. The company’s name was later changed to Enterprise Rent-A-Car in 1969. Since its inception, Enterprise Holdings has followed a philosophy of prioritizing customer and employee satisfaction, which has been integral to its success in the car rental industry.

Under Taylor’s leadership, Enterprise Holdings has experienced significant growth and expansion. The company has strategically pursued mergers and acquisitions to strengthen its position in the market. One of its notable acquisitions was the purchase of National and Alamo in 2007, which further solidified its presence in the car rental industry. Throughout the years, Enterprise Holdings has consistently ranked as one of the largest private companies in the United States.

Today, Enterprise Holdings operates a diverse portfolio of transportation services, including Enterprise Rent-A-Car, National Car Rental, and Alamo Rent a Car. In addition, the company offers Enterprise Fleet Management, Enterprise Truck Rental, and Enterprise Car Sales. With its extensive range of services, Enterprise Holdings has become a major player in the car rental industry, holding a significant market share in the United States. The company’s commitment to customer service and its history of strategic growth have contributed to its success and solidified its position as a leader in the industry.

Expansion and Acquisitions by Enterprise Holdings

Enterprise Holdings has consistently pursued strategies to expand its services and strengthen its position in the transportation industry. One of the significant expansions occurred in 2008 with the launch of Enterprise CarShare, an innovative carsharing program. With Enterprise CarShare, customers can enjoy the convenience and flexibility of self-service vehicle rentals for short periods, providing an alternative to traditional car ownership.

To cater to the diverse needs of businesses, Enterprise Holdings also established Enterprise Truck Rental. This service offers a wide range of commercial truck rentals, ensuring that businesses have access to the right vehicles for their specific requirements. Whether for transporting goods or tackling construction projects, Enterprise Truck Rental provides reliable and efficient solutions.

In addition to organic growth, Enterprise Holdings has made strategic acquisitions to enhance its service offerings. In 2011, the company acquired Citer SA, expanding its presence in the French and Spanish markets. This acquisition allowed Enterprise Holdings to tap into new customer segments and strengthen its foothold in Europe. Furthermore, in 2015, Enterprise acquired City Car Club in the UK, further expanding its international reach and establishing a stronger presence in the carsharing market.

Through these expansions and acquisitions, Enterprise Holdings has solidified its position as a comprehensive transportation solutions provider. With Enterprise CarShare and Enterprise Truck Rental, the company offers a wide range of options to meet the evolving needs of customers. By continuously seeking opportunities for growth, Enterprise Holdings remains at the forefront of innovation and customer service in the industry.

FAQ

What companies does Enterprise own?

Enterprise Holdings owns Enterprise Rent-A-Car, Alamo Rent A Car, National Car Rental, Enterprise Fleet Management, Enterprise Truck Rental, and Enterprise Car Sales.

What is the history of Enterprise Holdings?

Enterprise Holdings, originally known as Executive Leasing Company, was founded in 1957 by Jack C. Taylor in St. Louis, Missouri. The company was later renamed Enterprise Rent-A-Car in 1969. Over the years, it has grown through mergers and acquisitions, including the acquisition of National and Alamo in 2007.

How has Enterprise Holdings expanded?

Enterprise Holdings has expanded its services through strategic acquisitions and partnerships. It launched Enterprise CarShare in 2008, offering a carsharing program. It also provides commercial truck rental services through Enterprise Truck Rental. The company has made significant acquisitions, including Citer SA in 2011 and City Car Club in the UK in 2015, expanding its presence in various markets.

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