What Companies Does Omnicom Own?

Omnicom Group Inc. is a global media, marketing, and corporate communications holding company headquartered in New York City. With over 77,000 employees in more than 100 countries, Omnicom is recognized as one of the largest advertising holding companies in the world.

As a diverse and influential player in the industry, Omnicom boasts an impressive portfolio of subsidiaries and strategic acquisitions that span various marketing disciplines. From full-service marketing to digital advertising and public relations, Omnicom owns a range of renowned agencies that deliver top-notch services to clients across the globe.

Curious about the companies under the Omnicom umbrella? Let’s take a closer look at some of the key subsidiaries and strategic acquisitions that make up Omnicom’s impressive portfolio.

Key Takeaways:

• Omnicom Group Inc. is a global media, marketing, and corporate communications holding company based in New York City.
• Omnicom employs over 77,000 employees in more than 100 countries worldwide.
• The company operates in various marketing disciplines, including full service/integrated marketing, creative/advertising, public relations, and more.
• Some of Omnicom’s well-known agencies include BBDO, DDB, FleishmanHillard, Ketchum, Porter Novelli, and PHD.
• Omnicom has made strategic acquisitions over the years, enhancing its capabilities and expanding its service offerings.

Omnicom Subsidiaries and Acquisitions

Omnicom Group Inc. has an extensive portfolio of subsidiaries and has made strategic acquisitions to enhance its capabilities and expand its service offerings. These subsidiaries specialize in various marketing disciplines, allowing Omnicom to provide comprehensive solutions to its clients. Some of the key subsidiaries owned by Omnicom include:

• 180LA
• Access Brand Communications
• Agency 720
• Alcone Marketing Group
• BBDO Worldwide
• DDB Worldwide
• FleishmanHillard
• Ketchum
• PHD
• Porter Novelli

These subsidiaries offer a range of services, including advertising, public relations, branding, digital marketing, media planning and buying, and more. Each subsidiary brings its own unique expertise and industry knowledge to the Omnicom network, allowing for collaboration and cross-pollination of ideas.

In addition to its subsidiaries, Omnicom has also made strategic acquisitions over the years. These acquisitions have allowed the company to expand into new markets, acquire specialized capabilities, and strengthen its overall portfolio. Some notable acquisitions by Omnicom include RAPP Worldwide, Interbrand, The Integer Group, and Critical Mass, among others.

By continuously adding to its portfolio of subsidiaries and making strategic acquisitions, Omnicom solidifies its position as a leader in the advertising and marketing industry. The company’s diverse range of subsidiaries and strategic acquisitions ensures that it can effectively meet the evolving needs of its clients and provide innovative solutions for their business objectives.

Subsidiary	Specialization
180LA	Advertising
Access Brand Communications	Public Relations
Agency 720	Full-Service Marketing
Alcone Marketing Group	Brand Activation
BBDO Worldwide	Advertising
DDB Worldwide	Advertising
FleishmanHillard	Public Relations
Ketchum	Public Relations
PHD	Media Planning and Buying
Porter Novelli	Public Relations

Omnicom’s Impact and Recognition in the Industry

Since its establishment in 1986, Omnicom Group has made an indelible mark on the advertising industry. With its extensive portfolio of companies and strategic acquisitions, Omnicom has become one of the largest advertising holding companies worldwide. The company’s dedication to innovation and creativity has earned it widespread recognition and numerous accolades.

Omnicom’s commitment to excellence is evident in the awards it has received for its exceptional creative work. During the late 1990s, the company was at the pinnacle of success, consistently winning industry awards and being named the most respected advertising group by Fortune magazine. This recognition affirmed Omnicom’s position as a leader in the industry, setting the standard for creativity and effectiveness.

Beyond its contributions to the advertising landscape, Omnicom has also been instrumental in fostering diversity and inclusion within the industry. The company launched Omniwomen, an initiative aimed at promoting gender diversity and empowering women to assume leadership roles within the organization. Through programs and initiatives like these, Omnicom continues to champion equality and progress within the industry.

With its extensive portfolio of agencies and strategic acquisitions, Omnicom has solidified its position as a major force in shaping the advertising and marketing landscape. The company’s commitment to innovation, creativity, and diversity continues to drive its success and influence the industry as a whole.