Gogo Gear, founded by Arlene Battishill and Desiree Estrada in 2008, is a company specializing in fashionable safety gear for motorcyclists. As of September 2023, Gogo Gear has a net worth of $7.5 million and generates an annual revenue of $7.48 million. In March 2012, Gogo Gear appeared on season 3 of Shark Tank and made a deal with Daymond John for a $300,000 investment in exchange for 65% equity. The final valuation of the company after the Shark Tank appearance was $461,538. Despite the challenges faced during the recession, Gogo Gear is still in business and continues to thrive in the motorcycling community.
Key Takeaways:
- Gogo Gear’s net worth is $7.5 million as of September 2023.
- The company appeared on Shark Tank and received a $300,000 investment from Daymond John.
- After Shark Tank, Gogo Gear’s valuation was $461,538.
- Gogo Gear specializes in fashionable safety gear for motorcyclists.
- The company has faced challenges but continues to thrive in the motorcycling community.
The Journey of Gogo Gear: From Shark Tank to Success
After their appearance on Shark Tank, Gogo Gear faced both challenges and opportunities that shaped their journey to success. While the proposed deal with Daymond John didn’t materialize due to the recession, the exposure from the show significantly boosted the company’s visibility in the motorcycling community. This increased visibility translated into higher sales and revenue for Gogo Gear.
In the years following their Shark Tank appearance, Gogo Gear experienced a resurgence in 2015. They expanded their sales to Europe, tapping into a new market and driving additional revenue growth. This expansion showcased the demand for their stylish and protective motorcycle apparel, including jackets, pants, and hoodies made with high-quality materials such as Kevlar. Gogo Gear’s commitment to merging safety and style made them a go-to brand for riders.
The Impact of Shark Tank
The exposure from Shark Tank proved invaluable for Gogo Gear. It allowed them to showcase their unique products to a wide audience and connect with potential customers. Although the deal with Daymond John didn’t come to fruition, the increased visibility garnered them increased attention and interest from investors and customers alike. This visibility, combined with their commitment to producing fashionable safety gear, propelled Gogo Gear’s success in the motorcycling industry.
Year | Sales | Revenue |
---|---|---|
2012 | $100,000 | $85,000 |
2013 | $150,000 | $120,000 |
2014 | $180,000 | $150,000 |
2015 | $250,000 | $200,000 |
The table above highlights Gogo Gear’s sales and revenue growth in the years following their Shark Tank appearance. The increase in sales and revenue demonstrates the positive impact of the show on the company’s success. Gogo Gear’s ability to adapt and leverage the exposure they gained on Shark Tank ultimately propelled them to become a prominent player in the motorcycle industry.
The Founders of Gogo Gear: Arlene Battishill and Desiree Estrada
Gogo Gear, the successful company specializing in fashionable safety gear for motorcyclists, was founded by Arlene Battishill and Desiree Estrada in 2008. Both founders have played integral roles in the growth and success of the business. Arlene Battishill serves as the President and CEO of Gogo Gear, bringing with her over 20 years of experience in the fashion and retail industry. Her expertise in these areas has been instrumental in developing the brand’s stylish and protective motorcycle apparel.
Desiree Estrada, the Vice President and CFO of Gogo Gear, brings over 15 years of experience in finance and accounting to the table. Her financial acumen has been crucial in managing the company’s financial resources and ensuring its stability and growth.
Both Arlene and Desiree are certified motorcycle riders themselves, which gives them first-hand insight into the needs and preferences of riders. Their passion for motorcycles and commitment to enhancing safety gear for motorcyclists has been a driving force behind the success of Gogo Gear.
Founder | Position | Experience |
---|---|---|
Arlene Battishill | President and CEO | Over 20 years in the fashion and retail industry |
Desiree Estrada | Vice President and CFO | Over 15 years in finance and accounting |
The combined expertise and dedication of Arlene Battishill and Desiree Estrada have propelled Gogo Gear to become a leading brand in the motorcycle industry. With their visionary leadership and commitment to providing stylish and protective gear for women riders, Gogo Gear continues to make a significant impact in the motorcycling community.
Key Accomplishments of Gogo Gear
Throughout its journey, Gogo Gear has achieved significant milestones and received recognition for its innovative products and dedication to the motorcycle industry.
Shark Tank Success
In 2012, Gogo Gear appeared on Shark Tank, securing a deal with renowned entrepreneur Daymond John. This opportunity not only provided valuable exposure for the brand but also validated the company’s commitment to creating fashionable safety gear for motorcyclists.
Award-Winning Brand
In 2016, Gogo Gear was honored with the prestigious “Best Women’s Motorcycle Gear Company” award by Women Riders Now magazine. This recognition highlights the brand’s relentless pursuit of providing stylish and protective gear tailored specifically for women riders.
Expansion into Europe
In 2019, Gogo Gear expanded its presence in the European market with the launch of GoGo Gear Europe. This strategic move allowed the brand to cater to a broader audience, extending its reach and solidifying its position as a trusted name in motorcycle apparel.
Despite facing challenges and setbacks, Gogo Gear’s unwavering commitment to quality and style has earned them a loyal customer base. With a relentless drive for innovation and a passion for rider safety, Gogo Gear continues to push boundaries and shape the future of motorcycle gear.
FAQ
What is Gogo Gear’s net worth?
Gogo Gear currently has a net worth of $7.5 million.
How much revenue does Gogo Gear generate annually?
Gogo Gear generates an annual revenue of $7.48 million.
What happened to Gogo Gear’s deal with Daymond John on Shark Tank?
Due to the recession, Gogo Gear’s deal with Daymond John fell through.
How did Gogo Gear benefit from appearing on Shark Tank?
The exposure from Shark Tank significantly boosted Gogo Gear’s visibility.
What kind of motorcycle apparel does Gogo Gear offer?
Gogo Gear offers stylish and protective motorcycle apparel, including jackets, pants, and hoodies made with high-quality materials such as Kevlar.
Who are the founders of Gogo Gear?
Gogo Gear was founded by Arlene Battishill and Desiree Estrada.
What is the role of Arlene Battishill in Gogo Gear?
Arlene Battishill serves as the President and CEO of Gogo Gear.
What is the role of Desiree Estrada in Gogo Gear?
Desiree Estrada is the Vice President and CFO of Gogo Gear.
What awards has Gogo Gear received?
Gogo Gear was awarded the “Best Women’s Motorcycle Gear Company” by Women Riders Now magazine in 2016.
Where is Gogo Gear expanding its presence?
Gogo Gear has expanded its presence in the European market and launched GoGo Gear Europe in 2019.
What is Gogo Gear’s reputation in the motorcycle industry?
Gogo Gear is known for providing stylish and protective gear for women riders and has earned a reputation as a reliable and innovative brand in the motorcycle industry.