Illumibowl, the motion-activated toilet light, made a splash on Shark Tank in Season 7, Episode 21. Founders Matt Alexander and Michael Kannely pitched their innovative product to the sharks, hoping to secure a deal that would take their business to new heights. Let’s take a closer look at Illumibowl’s net worth before and after their appearance on Shark Tank.

Illumibowl: From Kickstarter Success to Shark Tank Investment

Illumibowl was initially conceived by Matt Alexander, a Brigham Young University student, who had experienced the struggle of finding the light switch during nighttime bathroom trips. In 2014, he launched a successful Kickstarter campaign that raised over $95,000 from more than 3,000 backers. With the funds, Alexander and his partner Mike Kannely were able to bring their vision to life, completing the prototype and fulfilling pre-orders.

Illumibowl Success and Future Developments

Following their appearance on Shark Tank and a partnership with Kevin O’Leary, Illumibowl has achieved remarkable success. They have sold over one million devices and expanded their product line to include a variety of colors and designs. Illumibowl’s net worth now stands at $1.4 million in 2021, reflecting their growth and success in the market. The founders are also working on exciting developments, such as the introduction of a germicidal lamp to clean the toilet while the Illumibowl is in use.

Key Takeaways:

  • Illumibowl appeared on Shark Tank in Season 7, Episode 21, pitching their motion-activated toilet light.
  • Kevin O’Leary made a deal with Illumibowl, investing $100,000 for a 25% equity stake.
  • Illumibowl has a net worth of $1.4 million and has sold over one million devices.
  • The company generates over $2 million in yearly revenue.
  • Illumibowl products are available on Amazon and in select retail stores, such as Ace Hardware, True Value, and Bed Bath & Beyond.

Illumibowl: From Kickstarter Success to Shark Tank Investment

Illumibowl is an innovative toilet light that was born out of a Kickstarter campaign in 2014. The idea was conceived by Matt Alexander, a student at Brigham Young University, who found it challenging to locate the light switch during nighttime bathroom trips. The campaign was a huge success, surpassing its funding goal and raising over $95,000 from more than 3,000 backers. With these funds, Alexander and his partner Mike Kannely were able to develop the product, complete the prototype, and fulfill pre-orders.

The Illumibowl, priced at $19.99, has gained significant traction in the market since its launch, selling over 50,000 units and generating over $1 million in revenue. The product’s motion-activated feature and its ability to emit a soft glow in the dark have made it a popular choice among consumers. However, the company faced some manufacturing issues during its initial run, resulting in approximately one in five products being defective. To address this, Illumibowl implemented a 100% satisfaction guarantee policy to ensure customer satisfaction.

Key Points:

  • Illumibowl was successfully funded through a Kickstarter campaign, raising over $95,000 from more than 3,000 backers.
  • The product has sold over 50,000 units, generating over $1 million in revenue.
  • Manufacturing issues led to approximately 20% of the initial products being defective, but a 100% satisfaction guarantee was implemented to address customer concerns.

Despite these obstacles, Illumibowl has managed to expand its distribution channels beyond Kickstarter. The product is now available on various online platforms, including Amazon, and can also be found in local stores and franchisees. The founders are actively working towards getting Illumibowl into physical retail locations and have forged partnerships with retailers such as Ace Hardware, True Value, and Bed Bath & Beyond. This strategic expansion has allowed Illumibowl to reach a wider customer base and increase its sales potential.

The success of Illumibowl’s Kickstarter campaign and its subsequent appearance on Shark Tank resulted in a partnership with Kevin O’Leary. This collaboration has played a vital role in the company’s growth and negotiation with retailers. With a bright future ahead, Illumibowl’s founders are also exploring new product developments, including a motion-activated light for sinks called IllumiSink. Additionally, they are working on incorporating a germicidal lamp into the Illumibowl to clean the toilet while it is in use, further enhancing its functionality and appeal to consumers.

Key Facts Details
Founders Matt Alexander and Mike Kannely
Kickstarter Funds Raised Over $95,000
Units Sold Over 50,000
Revenue Generated Over $1 million
Manufacturing Issues Approximately 20% defective products
Distribution Channels Online platforms, local stores, franchisees
Retail Partnerships Ace Hardware, True Value, Bed Bath & Beyond

Illumibowl Success and Future Developments

Since appearing on Shark Tank and partnering with Kevin O’Leary, Illumibowl has experienced remarkable success. Our sales have soared, and we have sold over one million devices, surpassing our wildest expectations. The market’s response to our product has been incredible, and we are thrilled to continue growing our business.

Building on our momentum, we have expanded our product line to include a wide range of colors and designs. Our customers now have even more options to choose from, allowing them to personalize their Illumibowl experience. We believe in offering variety and catering to individual preferences, ensuring that everyone can find an Illumibowl that suits their style.

In addition to expanding our product range, we are actively working on new developments. We are excited to introduce the IllumiSink, a motion-activated light designed specifically for sinks. This innovation will enhance convenience and add a touch of brilliance to bathroom sinks, further improving nighttime visibility for our customers.

Looking ahead, we are committed to pushing the boundaries of innovation. One of our most exciting future developments includes the incorporation of a germicidal lamp into the Illumibowl. This groundbreaking addition will not only provide light but also clean the toilet while in use, ensuring optimal hygiene and peace of mind. We are dedicated to continuously improving our product to meet the evolving needs of our customers.

FAQ

What is Illumibowl?

Illumibowl is a motion-activated toilet light that provides illumination in the bathroom during nighttime trips.

How much did Illumibowl ask for on Shark Tank?

Illumibowl asked for $100,000 for a 15% stake in the company.

Who made a deal with Illumibowl on Shark Tank?

Kevin O’Leary made a deal with Illumibowl, investing $100,000 for a 25% equity stake in the company.

What is the net worth of Illumibowl?

As of 2021, Illumibowl has a net worth of $1.4 million.

How many devices has Illumibowl sold?

Illumibowl has sold over one million devices.

Where can I buy Illumibowl?

Illumibowl products are available on Amazon and in select retail stores, such as Ace Hardware, True Value, and Bed Bath & Beyond.

What is Illumibowl developing?

The founders are developing a germicidal lamp to clean the toilet while the Illumibowl is in use.

How did Illumibowl start?

Illumibowl was started by Matt Alexander, a Brigham Young University student, who came up with the idea due to his difficulty in finding the light switch during nighttime bathroom trips.

How much did Illumibowl raise on Kickstarter?

Illumibowl raised over $95,000 from more than 3,000 backers on Kickstarter.

How much does Illumibowl cost?

Illumibowl is priced at $19.99, but is currently available for $14.99 on Amazon.

How has Illumibowl expanded its distribution?

Illumibowl has expanded its distribution to include online platforms like Amazon, as well as smaller local stores and franchisees.

Similar Post