Jackson’s Honest Shark Tank Net Worth 2023
Jackson’s Honest is a healthy snack food company that was founded by Megan Reamer and Scott Reamer. The company produces chips that are cooked in coconut oil, which is a healthier alternative to other oils.
Jackson’s Honest appeared on Shark Tank in October 2017, where they secured a $1.25 million investment from guest shark Rohan Oza for a 15% stake in the company. This valued the business at over $8 million.
According to, Jackson’s Honest had a net worth of $25 million before appearing on Shark Tank. As of 2022, the founders’ net worth is estimated to be $23.4 million USD. However, according to, the net worth of Jackson’s Honest as of 2023 appears to be unknown.
After securing the deal with Rohan Oza, Jackson’s Honest continued to expand its business. Unfortunately, Jackson Reamer, the son who inspired the creation of the company due to his illness, passed away just a few months after the taping of their Shark Tank episode. Despite this tragedy, Jackson’s Honest continues to operate and produce healthy snacks for consumers.
What Is Jackson’s Honest?
Jackson’s Honest is a popular chip company that provides healthier options compared to traditional market favorites. They have a selection of three flavors available: Sweet Potato Chips, Purple Heirloom Potato Chips, and Japanese Heirloom Sweet Potato Chips. Additionally, all of their products are gluten-free and nut-free.
The company uses more nutrient-dense potato varieties and fries their chips at a lower temperature for a longer duration to maintain the molecular structure of the coconut oil. This not only results in a chip that is more true to its flavor but also prevents potentially harmful oxidative damage.
The founders of Jackson’s Honest are Megan and Scott Reamer. Megan holds a degree in English Language and Literature from Lafayette College and has worked as a Business Developer for Dow Jones for two years and Accenture for six years.
Scott graduated from Lafayette College with a degree in chemical engineering and has worked in several high-profile investment banking positions.
Megan and Scott’s decision to start a joint business venture was inspired by the positive health outcomes they achieved at home. When their son, Jackson, was diagnosed with a rare autoimmune illness, they began experimenting with different diets and dietary choices in an attempt to alleviate his symptoms.
Who Is The Founder Of Jackson’s Honest?
Megan and Scott Reamer established Jackson’s Honest after trying different methods without success. They eventually discovered that a low carb, high fat, and anti-inflammatory diet worked best for them, even when it came to making their favorite snack, chips.
After perfecting their recipe, they decided to share it and established their company. Sadly, Jackson passed away due to complications from his rare condition in 2017.
Jackson’s Honest only uses non-GMO potatoes, organic corn, authentic sea salt sourced from an old sea bed in Central Utah, and coconut oil in their products. Their patented frying process preserves the nutritional benefits of these ingredients.
Their chips are considered to be some of the healthiest on the market due to the inclusion of sea salt, which contains almost 60 trace minerals. They offer various flavors of chips, including sea salt, barbecue, purple heirloom, red heirloom, sea salt and vinegar, and sweet potato.
They also offer tortillas in flavors like blue corn, yellow corn, sprouting red corn, maple cinnamon, lime and sea salt, and salsa fresca.
On their website, six 5-ounce bags of chips cost $23.94, while nine 10-ounce bags of tortillas cost $44.94. Jackson’s Honest products are available in numerous major and local stores such as Whole Foods, Publix, Wegmans, Earth Fare, and Heinen’s.
What Happened To Jackson’s Honest At Shark Tank Pitch?
Megan and Scott Reamer appeared on Shark Tank’s 904th episode seeking a Shark to invest in their all-natural potato and tortilla chip company, Jackson’s Honest, to help expand their distribution. They were looking for $1.25 million in exchange for a 5% stake in their company, which they valued at $25 million.
During their pitch, Megan and Scott shared their story and provided samples of their chips to the Sharks. The Sharks were interested and started tasting the chips.
One of the Sharks, Rohan, questioned how they arrived at a $25 million valuation after some debate about their history. In 2016, the company generated $10.1 million in revenue, but the costs associated with shelf space made it challenging to be profitable.
Megan and Scott claimed that they would achieve profitability in 2018. To date, they had collected $3 million from friends and family, and they currently own more than two-thirds of the business. Their revenues totaled between $13 and $14 million.
After some deliberation, Robert declined to invest due to the high level of risk. Lori, who enjoys baked chips, also decided not to invest. Mark did not believe that the margins were increasing, so he chose to exit as well. Barbara stated that grocery stores “eat companies alive” and chose not to invest.
Finally, Rohan offered $1.25 million for a 20% equity stake, but after much negotiation, they agreed to a deal of $1.25 million for a 15% equity stake. Megan and Scott left the pitch with a deal to help them grow their business.
What Happened to Jackson’s Honest after Shark Tank?
The agreement with Rohan was finalized, but it was with great sadness that their son Jackson passed away approximately three months prior to the airing of their episode. “Even though our hearts are broken, his legacy will endure through the business he established,” his father declared. “That is the most potent medicine we can offer ourselves.”
In 2018, the company formerly known as Jackson’s Super Snack underwent a rebranding as Jackson’s and launched grain-free puffs. They also began importing traditional Japanese sweet potato crisps.
Their products were first distributed to food service companies in 2019. By January 2021, they had reached every Whole Foods store, and the company’s yearly earnings surpassed $6 million.
Competitors of Jackson’s Honest
Jackson’s Honest is a competitor of other potato chip brands like Heinz and Lay’s.
Net Worth of Jackson’s Honest
The company valuation was $25 million during the pitch, after the investment done by Rohan the company worth $8.3 million.
Since then the company is still operating and hence the company net worth might have been higher than that of pitch.
Jackson’s Honest FAQs
What is Jackson’s Honest?
Jackson’s Honest is an American food company which manufactures potato chips and tortilla chips. It was founded by a married couple, Megan and Scott Reamer.
Who is the founder?
The founder of Jackson’s Honest is Scott Reamer. The company was founded by both Scott and her wife.
How much were they seeking on Shark Tank?
They were seeking for $1.25 million for a 5% stake from the Sharks.
How much did they receive?
They received $1.25 million for a 15% stake of the company from Rohan Oza.
Is Jackson’s Honest is still in business?
Yes, the company is still in business as of January 2022 with annual revenue of $6 million.
Where can I buy Jackson’s Honest?
They are available in all Walmart, Whole Foods, Publix, Meijer, Wegmans and other major grocers. Additionally, they are available on Amazon and GetYourChips.com.
Do you manufacture exclusively sweet potato chips?
Indeed, they do! Sweet potatoes have a high concentration of beta-carotene, a provitamin that transforms to Vitamin A.
(Even carrots pale in comparison to sweet potatoes in terms of beta-carotene concentration!) 90 percent of the daily recommended dose of this critical vitamin is included in approximately 13 Jackson’s sweet potato chips. Today, don’t forget to take your vitamins!
What distinguishes avocado and coconut oil as healthier cooking oils?
All of their chips are cooked in traditional avocado or coconut oil, which has a plethora of health advantages, including antioxidant and anti-inflammatory characteristics.
Unlike vegetable or canola oils, ancestral oils such as avocado and coconut have been around for thousands of years and are not manufactured. They prefer to think of them as the unsung heroes of health!
What health advantages can heirloom sweet potatoes provide?
Their non-GMO heritage sweet potatoes have been proved in studies to aid in the prevention and treatment of diabetes, heart disease, obesity, and even cancer. What a super food!
Why are you not using organic potatoes?
Jackson’s employs Non-GMO certified potatoes, a procedure that involves extensive testing and certification. As such, Jackson’s works only with non-GMO farmer partners to source and harvest sweet potatoes.
Are your products vegetarian or vegan, Gluten-free, Paleo-friendly, Peanut-free or Kosher?
Yes! Their whole line of goods is vegan, gluten-free, paleo, peanut-free, and kosher. Therefore, Snack Super!
Why do you boil your chips on a low heat for an extended period of time?
Potato chips are traditionally made in a quick, high-heat frying method. This results in the release of potentially harmful free radicals into the oil, which are subsequently absorbed by the body.
By frying the chips slowly and gently, they preserve the stability and purity of the healthful fats in the oil. That means no unwanted free radicals and a sensational flavor and texture!
Who is the CEO?
Scott Reamer is the CEO and co-founder of Jackson’s Honest. Megan is the Chief Executive Officer of J.A. & S. Reamer, and is an enthusiastic supporter and caretaker of her family brand, which she now runs solo!
What is the net worth of Scott Reamer?
The net worth of Scott Reamer is unknown.