Southern Culture Foods Shark Tank Net Worth 2023
Erica recently entered the Shark Tank in a bid to gain $100,000 in exchange for a 25% stake in her firm. This would value it at $400,000. Despite this large valuation, Barbara offered $100,000 for a 38% stake instead which valued the company at a much lower 263,157.89.
Unfortunately Erica’s business was closed by March 2022 and she was unable to reap the benefits of her offer from the sharks.
What is Southern Culture Foods?
Southern Culture Foods is a company that specializes in creating delicious pancake and waffle mixes with organic ingredients. They offer a variety of flavors, including Vanilla, Bourbon Salted Pecan, and Banana Pudding.
Erica, who has always had a passion for cooking, discovered her love for cuisine at a young age and even won a culinary competition on The Food Network. However, she was dissatisfied with the pancake options available at her local store and decided to experiment with different flavors.
After receiving positive feedback from friends and family, Erica founded Southern Culture Foods in April 2012. Her company gained traction after attending a local sample event and America’s Mart, a culinary trade exhibition in Atlanta, where she received orders totaling over $80,000.
Erica continued to work her day job while making her pancake mixes at night in a commercial kitchen. However, in January 2013, she became a full-time entrepreneur.
Today, Southern Culture Foods offers twelve different varieties of “Short Stack” pancake and waffle mix, as well as syrups, BACON rub, and gift boxes. These products are now available in over 100 gourmet food stores nationwide and can also be purchased on Amazon.
Southern Culture Foods Shark Tank Pitch
During her appearance on Shark Tank, Erica presented her company, Southern Culture Foods, to the investors. Erica recently entered the Shark Tank in a bid to gain $100,000 in exchange for a 25% stake in her firm. This would value it at $400,000. Barbara, one of the investors, offered Erica $100,000 in exchange for a 38% stake in the company.
This meant that the new valuation of Southern Culture Foods would be $263,157.89, which was lower than Erica’s initial valuation. Despite the concerns of some of the other Sharks about the company’s ability to secure permanent listings with large stores, Erica accepted Barbara’s offer.
Erica explained that she needed the funds to fulfill an order from QVC, which had placed an order for 50-75,000 units of her pancake mixes. Barbara expressed concerns about QVC’s low profitability and suggested that getting into large box stores was the best way to make money in the food industry.
After some negotiation, Erica and Barbara settled on a deal in which Barbara would own 38% of Southern Culture Foods in exchange for her $100,000 investment. Erica walked away from the show with a deal that helped her expand her business.
Since her appearance on Shark Tank, Erica has expanded her product line and her products are now available in over 3,000 locations across the country. In 2018, she appeared on CNBC’s The Profit and received an investment of $75,000 from Marcus Lemonis in exchange for a stock stake. As of August 2021, Erica’s business earns $5 million in yearly sales.
Southern Culture Foods Net Worth
Erica enters Shark Tank in search of a $100,000 investment in exchange for a 25% stake in the firm. This represents a $400,000 valuation.
She accepted an offer from Barbara of $100,000 for 38% stake thus valuing it at 263,157.89.
Southern Culture Foods Competitors
There is no competitor identified for Southern Culture Foods.
Southern Culture Foods Shark Tank Updates
Southern Culture Artisan Foods appeared on Shark Tank in Season 5, Episode 520, where owner Erica Barnett pitched her gourmet pancake mix to the Sharks.
She was seeking a $100,000 investment in exchange for 25% of the company and ultimately made a deal with Barbara Corcoran for $100,000 in exchange for 38% of the company. However, the deal with Corcoran was never finalized.
Despite not finalizing the deal with Corcoran, Southern Culture Artisan Foods managed to stay in business and was stocked in stores across the US as well as on Amazon.
However, the company faced financial difficulties and appeared on another reality show, The Profit, to help right some poor business decisions.
Unfortunately, the company was closed by March 2022 and was unable to reap the benefits of the offer from the Sharks.
Southern Culture Foods is a company that specializes in creating delicious pancake and waffle mixes with organic ingredients, offering a variety of flavors, including Vanilla, Bourbon Salted Pecan, and Banana Pudding.
While the company did not ultimately achieve long-term success, its appearance on Shark Tank and subsequent recognition helped it gain traction and expand its reach.
Southern Culture Foods Shark Tank Summary:
| INFORMATION | DETAILS |
| Company name | Southern Culture Foods |
| Founder | Erica Barnett |
| Product | Pancake and waffle mixes with organic ingredients |
| Flavors | Vanilla, Bourbon Salted Pecan, Banana Pudding and more |
| Shark Tank appearance | Season 5, Episode 520 |
| Ask | $100,000 in exchange for a 25% stake in her firm (valuation of $400,000) |
| Offer | $100,000 in exchange for a 38% stake (valuation of $263,157.89) |
| Investor | Barbara Corcoran |
| Result of the Shark Tank | The deal was never finalized. |
| Other notable appearance | CNBC’s The Profit, where Erica received a $75,000 investment from Marcus Lemonis in exchange for a stock stake |
| Yearly sales (August 2021) | $5 million |
| Company status | Closed by March 2022 due to financial difficulties. |
| Competitors | None identified. |
Southern Culture Foods FAQS
What Is Southern Culture Foods Shark Tank?
Southern Culture Foods is a breakfast food company that makes flavored, organic pancake and waffle mix. Erica Barrett, the founder of Southern Culture Foods, appeared on Shark Tank in 2014.
On the show, Barrett accepted a $100,000 investment from Barbara Corcoran in exchange for 38 percent equity. However, the deal fell through after the show aired, and Barrett revealed that they needed more money to grow their business.
Despite not finalizing the deal with Corcoran, Southern Culture Artisan Foods seemed to be doing well, especially after the publicity it got from the episode’s screening.
After the episode aired, Southern Culture Artisan Foods was already in 3,000 stores across the country, and Barrett aimed to increase that to 4,000 stores in the next year. The entrepreneur was also planning to expand her pancake and waffle mix business to include grits and fried chicken mixes.
Southern Culture Foods offers a dozen different “Short Stack” pancake and waffle mix flavors, syrups, BACON rub, and gift boxes. The products are available in over 100 gourmet food shops nationwide and on Amazon. This year, the company has done a little over half a million dollars in sales.
How Does Southern Culture Foods Shark Tank Works?
Southern Culture Artisan Foods is a company that appeared on Shark Tank in Season 5, Episode 520. The company offers a variety of pancake and waffle mixes as well as other food items. The concept grew out of owner Erica Barnett’s desire to bring Southern-inspired pancake flavors to a mass market.
Her pitch of $100,000 for 25% equity did not get some sharks flipping to make that pancake short stack a little taller.
After the episode aired in 2014, Southern Culture Artisan Foods was already in 3,000 stores across the country, and Barnett aimed to increase that to 4,000 stores in the next. The company has a dozen different “Short Stack” pancake and waffle mix flavors, syrups, bacon rub, and gift boxes.
The mixes work just as well with buttermilk, almond milk, or soy milk, and you can use an egg substitute and vegetable oil.
During her pitch, Barnett recounted the day she wanted to make strawberry pancakes for her husband. The pancake ingredients alone cost her $35. Admittedly, the ingredients were a little fancy, but Erica knew there must be a better, or cheaper, way.
From there, Southern Culture Artisan Foods was born, along with her first product; Shortstacks Pancake and Waffle Mix. The sharks were impressed, and Barbara Corcoran offered $100,000 in exchange for 38% equity.
What Happened To Southern Culture Foods After Shark Tank?
Erica Barrett founded Southern Culture Artisan Foods, a breakfast food company that makes flavored, organic pancake and waffle mix. She pitched her business on Shark Tank in 2014 and accepted a $100,000 investment from Barbara Corcoran in exchange for 38 percent equity.
However, the deal fell through after the show aired, and Barrett revealed that they needed more money to grow their business. Despite this setback, sales more than doubled and more doors opened after appearing on the show.
In 2018, Southern Culture Artisan Foods appeared on CNBC’s “The Profit” and received a $200,000 investment from Marcus Lemonis in exchange for 40 percent equity.
The company has expanded its product line to include other food items and has continued to grow its business. Southern Culture Artisan Foods is still in operation and can be found in stores across the United States and online.
What Is The Current Valuation Of Southern Culture Foods Shark Tank?
Southern Culture Foods is a company that appeared on Shark Tank in 2014. Erica Barrett, the founder of Southern Culture Foods, entered the Shark Tank in a bid to gain $100,000 in exchange for a 25% stake in her firm.
Barbara Corcoran offered $100,000 for a 38% stake instead, which valued the company at $263,157.89. However, the deal fell through during the due diligence stage.
As of 2023, Southern Culture Foods is no longer in operation. The company went out of business in 2022, and the product is no longer available in the market. Therefore, the current valuation of Southern Culture Foods Shark Tank is unknown.
In conclusion, Southern Culture Foods appeared on Shark Tank in 2014 and received an offer from Barbara Corcoran for $100,000 for a 38% stake in the company. However, the deal fell through during the due diligence stage.
As of 2023, Southern Culture Foods is no longer in operation, and the current valuation of the company is unknown.
Is Southern Culture Foods Shark Tank Still In Business?
There are conflicting reports on whether Southern Culture Foods from Shark Tank is still in business.It is mentioned that although Erica Barnett left the Shark Tank with a deal, it appears that it was not closed. However, sales more than doubled and more doors opened after appearing on the show.
Erica’s business was closed by March 2022 and she was unable to reap the benefits of her offer from the sharks.
Despite the conflicting reports, it is worth noting that Southern Culture Foods was successful after appearing on Shark Tank. The products were available in over 100 gourmet food shops nationwide and on Amazon. In addition, Erica Barrett had done a little over half a million dollars in sales.
In conclusion, it is unclear whether Southern Culture Foods from Shark Tank is still in business. While some sources suggest that the business was closed by March 2022, others mention that sales more than doubled and more doors opened after appearing on the show.
However, it is worth noting that the company was successful after appearing on Shark Tank, with the products being available in over 100 gourmet food shops nationwide and on Amazon, and Erica Barrett having done a little over half a million dollars in sales.
Who is the founder of Southern Culture Foods?
Erica Barrett.
What Was The Outcome Of Southern Culture Foods’ Pitch On Shark Tank?
Southern Culture Artisan Foods made a deal with Barbara Corcoran on Shark Tank Season 5, Episode 520.
Erica Barrett, the owner, asked for $100,000 in exchange for 25% of the company and ended up accepting $100,000 in exchange for 38%.
Although the deal with Barbara was never finalized, the company has managed to stay in business. The appearance on Shark Tank helped the company increase sales and open more doors.
However, the company did not reap the rewards from its appearance and appeared on “The Profit” to help right some poor business decisions.
Overall, while appearing on Shark Tank can offer a business a huge platform to springboard its brand, it does not guarantee success.
Did Southern Culture Foods Get A Deal On Shark Tank?
Yes, Southern Culture Artisan Foods got a deal on Shark Tank. Erica Barrett, the owner of the company, asked for $100,000 in exchange for a 25% stake in her firm and ended up accepting $100,000 for 38% from Barbara Corcoran.
Although the deal with Barbara was never finalized, the company has managed to stay in business. However, the company did not experience significant success after appearing on Shark Tank.
How much did she get from Shark Tank?
She accepted a deal from Barbara Corcoran of $100,000 for 38% ownership.
What Happened After Southern Culture Foods’ Appearance At The Shark Tank?
Southern Culture Artisan Foods appeared on Shark Tank in 2014, seeking a $100,000 investment in return for 25% of the company.
Erica Barrett, the founder of Southern Culture Artisan Foods, pitched her breakfast lifestyle brand, which included pancake mixes in various flavors.
The Sharks were impressed with the flavor of the pancake mixes and Erica’s passion for cooking. Barbara Corcoran offered $100,000 for 38% equity, which Erica accepted. However, the deal was not closed on the show.
After appearing on Shark Tank, Southern Culture Artisan Foods’ product line expanded to include bacon, syrup, and sausage. The company’s sales more than doubled and more doors opened after appearing on the show.
However, Southern Culture Artisan Foods did not reap the rewards from its appearance on Shark Tank. To help right some poor business decisions, the company appeared on CNBC’s The Profit with Marcus Lemonis in February 2018. Marcus helped with the company’s debt and got Erica back on track.
How much was she asking in the Shark Tank?
Southern Culture Foods was asking $100,000 for 25% ownership.
When was Southern Culture Artisan Foods founded?
It was founded in 2011
Where is Southern Culture Artisan Foods’s headquarters?
Its headquarters is in Decatur Georgia, USA.
Can they use regular milk instead of buttermilk?
Absolutely. For 6 pancakes, 1/2 cup milk is required, and for 12 pancakes, 1 cup milk is required.
Do they have a vegan recipe for their mix?
Except for Banana Pudding, Chocolate Chip Cookie Dough, and Peanut Butter Chocolate Chip, none of their mixes include dairy.
They can use almond milk or soy milk instead of buttermilk, using 1/2 cup for 6 pancakes and 1 cup for 12 pancakes.
They might also use an egg substitute and vegetable oil. Vegan instructions are included with their vegan-friendly mixtures.
Can they make waffles with their mix?
Yes, they can create four waffles from a single container of their mix. Simply spoon the batter into a waffle machine, set to their preferred setting(s), and they will have a lovely golden waffle.
Do they have syrups or recommend a syrup?
Yes, they bottle their own 100% pure maple syrup, which is excellent. They sell Grade a Dark Amber Maple Syrup in bottles.
Why does their product say all natural if they use organic ingredients?
They would need to get USDA organic certification in order to designate their products as organic. They have opted to achieve a non-GMO certification, which ensures that their product contains no genetically modified organisms, only pure goodness.
What is the shelf life of their products?
Their goods typically have a shelf life of 12 months.
How long do they take to ship?
Normally, they ship within 48 hours; but, during busy seasons, it may take longer.
Due to the number of orders received following their appearance on ABC’s “Shark Tank,” they predict that it will take more than 7 days to ship their orders.
They are working as swiftly as possible to send as soon as feasible.
May they cancel their order? What about refunds?
Once placed, all orders are final and non-refundable.
How did Southern Culture Foods started?
Erica Barrett is the Founder and CEO of Southern Culture Artisan Foods, a breakfast lifestyle brand she founded after noticing a lack of quality breakfast products on the shelf at her local grocery store.
What is the net worth of Erica Barrett?
Unknown.
Do they have a website?
Yes, their website is www.southernculturefoods.com.
Shortstacks Pancake Mix Shark Tank Update
