Squatty Potty Shark Tank Net Worth 2023
Squatty Potty has an estimated net worth of $50 million as of 2023. The company made over $150 million in sales since appearing on Shark Tank in 2021, where Lori Greiner invested $350,000 for a 10% stake in Squatty Potty.
Bobby and Judy Edwards, the founders of Squatty Potty, have an estimated net worth of around $50 million as of 2023
During the shark tank show, the company valuation fell from $7 million (based on the founders’ estimation ) to $3.5 million after Lori’s investment.
The company saw impressive growth after the pitch with $250 million in lifetime sales and as of January 2023, it had a net worth of over $50 million.
By May 2021, the business was acquired for an impressive $31.1 million by Aterian, a public consumer products company.
The remarkable growth of the business did not stop there; as of November 2022, the business had achieved an incredible amount of lifetime sales worth over $222 million and had developed over 20 new products. A testament to its success story!
What is Squatty Potty?
The Squatty Potty is a footstool for toilets that elevates your feet while you use it. If you struggle with bowel movements, the Squatty Potty can potentially provide relief.
Using this stool has proven to be advantageous, and it is obtainable in various colors and materials, such as plastic and bamboo.
The brainchild behind Squatty Potty is a trio consisting of Bobby, Judy, and Bill Edwards. Bill and Judy were already retired when they came up with the idea, whereas Bobby had experience working as a designer and contractor. Although Judy has stepped down from the company, according to her LinkedIn profile, Bobby is now the CEO of the organization.
Who is the founder of Squatty Potty?
Bobby, Judy, and Bill Edwards founded Squatty Potty after being inspired by Judy’s personal struggle with hemorrhoids and constipation. She was advised by a physician to try squatting, but found it difficult.
To address this problem, they created a contoured footstool that allows users to place their feet on it while sitting on the toilet, which helps to achieve a more natural squatting position.
Using the Squatty Potty can make defecation easier and less strenuous. There is scientific evidence to support this claim, and the product has gained popularity, selling over 10,000 units in 2012 and now being available worldwide. In the United States and Canada, the Squatty Potty can be purchased at all Bed Bath & Beyond locations.
The Squatty Potty is compatible with any toilet and is available in plastic or bamboo. Additionally, the company offers a bidet attachment and a line of colon care products.
What Happened To Squatty Potty At Shark Tank Pitch?
In the TV show “Shark Tank” episode 610, Bobby and Judy Edwards presented their product, the Squatty Potty, which is a footstool designed to improve the user’s posture while using the toilet. They were seeking a business partner to invest in their company and help with their expansion plans.
Their proposed deal was to offer a 5% stake in their company, which was valued at $7 million, in exchange for $350,000. During their pitch, they demonstrated how the typical seated position on a toilet can lead to gastrointestinal issues, whereas using the Squatty Potty allows for proper squatting posture.
One of the Sharks, Mark, asked about the company’s profitability, and Bobby and Judy claimed to have made $1 million in revenue during their first year, followed by $2.2 million the next year, and $2.7 million in the first half of 2014. They sell the Squatty Potty for $25, which costs $4.50 to manufacture.
The entrepreneurs were looking to use the investment funds to obtain FDA approval for their product as a medical device and to explore additional opportunities. They also had the support of Howard Stern.
Kevin was interested in investing $350,000 in exchange for a 10% stake in the company, but Bobby declined. Robert also decided to exit the negotiation.
Bobby then countered Kevin’s offer with $700,000 for a 10% stake, which was also declined. Lori, another Shark, insisted on having at least a 10% stake to make the investment profitable and offered $350,000 in exchange for the equity shares.
Bobby countered again, this time with $500,000 for a 10% stake, but Lori still declined. Eventually, Lori accepted the offer, and they reached a deal, marking the end of the pitch.
What Happened To Squatty Potty After Shark Tank?
After finalizing the agreement with Lori, Squatty Potty’s sales experienced a significant surge. The upcoming episode 625 will provide us with the latest information about the company’s progress and performance.
According to the report, their sales have skyrocketed, accumulating a whopping $12 million in revenue since their appearance on the show. Squatty Potty can now be found in every Bed Bath & Beyond store throughout the state. Lori, Judy, and Bobby express their excitement with a resounding “IT’S POTTY TIME!”
For a more in-depth update, viewers can refer to Beyond the Tank episode 111. Additionally, episode 1112 provides yet another upgrade for the company.
In May 2021, Aterian, a publicly traded consumer goods company, acquired Squatty Potty for $31.1 million.
Competitors of Squatty Potty
Dosecann, Marico, Multipure, and SPRI Fitness are among Squatty Potty’s top competitors.
Net Worth of Squatty Potty
The company valuation was $7 million during the pitch, after the investment done by Lori the company valuation was $3.5 million. As of January 2022 the company has a net worth of $50 million.
Squatty Potty Shark Tank Updates
Squatty Potty is a toilet stool that allows the user to move into a squatting position, which is the best position for eliminating waste according to the creators, Bobby and Judy Edwards. The product was featured on Shark Tank in season 6, where Bobby and Judy asked for $350,000 for 5% equity.
Lori Greiner made a deal with them for $350,000 for 10% equity. After the show, Squatty Potty sales soared, and the company sold $12 million since airing on the show.
In May 2021, Squatty Potty was acquired by Aterian, a publicly-traded consumer products company, for $31.1 million. The acquisition was made to fund Squatty Potty’s rapid growth. As of 2023, Squatty Potty is still in business and is now in every Bed Bath and Beyond nationwide with a floor-to-ceiling display.
The company also sells a bidet attachment and a variety of colon care products. Bobby reports that hospitals and other medical facilities are now using Squatty Potty.
Squatty Potty Shark Tank Net Worth 2023
| INFORMATION | DETAILS |
| Estimated net worth | $50 million (as of 2023) |
| Sales since Shark Tank | Over $150 million |
| Shark Tank valuation | $3.5 million (post-Lori’s investment) |
| Founders’ net worth | Around $50 million (as of 2023) |
| Acquired by | Aterian in May 2021 for $31.1 million |
| Lifetime sales (as of Nov 2022) | Over $222 million |
| Number of new products developed | Over 20 |
| Founder | Bobby, Judy, and Bill Edwards |
| Product | A footstool called Squatty Potty is designed to improve bowel movements |
| Scientific evidence | Supports the claim that the product can make defecation easier and less strenuous |
| Availability | Can be purchased at Bed Bath & Beyond in the US and Canada |
| Competitors | Dosec, Step and Go Nature’s Platform |
Squatty Potty FAQs
What Is Squatty Potty And How Does It Work?
Squatty Potty is a stool that is designed to be used while sitting on the toilet. It is meant to raise your knees above your hips, putting you in a squatting position, which is said to be the ideal position for going to the bathroom.
The Squatty Potty works by straightening your colon, which allows for easier bowel movements. When you sit on a toilet, the kink in your lower bowel can make it harder to push out the poop.
Squatting relaxes your puborectalis muscle more and straightens out your colon, giving the poop a straight route out. As a result, you can go more easily with less straining.
The Squatty Potty is designed to be easily accessible when you need it and out of the way when you don’t. It is clinically proven to reduce strain in individuals, increase emptiness, and decrease time spent.
The Squatty Potty is meant to fix your posture when sitting on the toilet. Many people contract and strain their abdominal muscles to make themselves go to the bathroom, which can lead to issues such as irritable bowel syndrome (IBS), chronic constipation, and more.
Squatting can help alleviate pressure if you’re bloated and relax the proper muscles to promote easier bowel movements.
Who is the founder?
Squatty Potty was founded by Bobby, Judy, and Bill Edwards. Bill and Judy were already retired when they invented Squatty Potty, while Bobby worked as a designer and contractor.
What Was The Outcome Of The Squatty Potty Shark Tank Pitch?
Bobby and Judy Edwards pitched Squatty Potty, a footstool designed to correct your posture while pooping, in Shark Tank episode 610.
They explained how the sitting position on a standard toilet exacerbates colon problems and how the Squatty Potty puts people in the proper squatting position on a standard toilet.
They asked for $350,000 for 5% equity and ended up making a deal with Lori Greiner for $350,000 for 10% equity. After making the deal with Lori, Squatty Potty sales soared.
The business has an update segment in episode 625 where they revealed that they had sold $12 million since airing on the show and that Squatty Potty is now available at every Bed Bath and Beyond. In 2021, the company was acquired by Aterian for over $30 million.
What Happened To Squatty Potty After Its Appearance At The Shark Tank?
After appearing on Shark Tank, Squatty Potty sales skyrocketed, and the company sold $12 million since airing on the show.
The business has an update segment in episode 625 where we’ll see just how well they are doing. Squatty Potty is now in EVERY Bed Bath and Beyond nationwide with a floor to ceiling display. Lori, Judy, and Bobby exclaim “IT’S POTTY TIME!”.
The FDA cleared Squatty Potty, and according to Bobby, it is being used in hospitals and other medical institutions. A gastroenterologist is also recommending the product. Squatty Potty is now a cultural phenomenon, and with Lori on their team, they were able to secure buyers at major retailers.
How much were they seeking on Shark Tank?
They were seeking for $350,000 for 5% stake in the firm, which is worth of $7 million at that time.
Did they have the deal on Shark Tank?
Yes, Lori Greiner offered them $350,000 for 10% stake in the business.
Is Squatty Potty still in business?
Yes, Squatty Potty is still in business and has received a lot of attention from their Shark Tank appearance.
Where is Squatty Potty located?
Squatty Potty’s headquarters are located in Idaho, USA.
What is their net worth?
As of January 2022 the company has a net worth of $50 million.
What is Squatty Potty website?
Squatty Potty website is https://www.squattypotty.com/
How do I buy Squatty Potty?
Customers can buy Squatty Potty from the official website of Squatty Potty.
How do I contact Squatty Potty?
Customers can contact them from the official website www.squattypotty.com or email at info@squattypotty.com.
How do we use Squatty Potty?
To use the product all user need to do is to place the feet on the Squatty Potty, bend forward and lower themself until they feel a comfortable stretching sensation in their legs and pelvic area. Then they are ready for whatever business comes next.
What is Squatty Potty made of?
Squatty Potty is made from the finest bamboo and the top has a customized soft pad.
Can Squatty Potty do some colon cleansing?
Yes, there are many Squatty Potty accessories to help user clean up their colon and get rid of any toxins that are left behind after using it.
Is Squatty Potty good for health?
Yes, Squatty Potty is a good thing to use for bowel health. It helps to align the colon, increases abdominal muscle strength and helps to treat hemorrhoids.
How much does Squatty Potty cost?
Squatty Potty costs $24.95 in normal price plus shipping charges.
What colors are available?
They offer different colors on their website www.squattypotty.com
What is the return policy of Squatty Potty?
They offer a 30 days if does not fit or if customer don’t like it guarantee. They can return it within 30 days from the delivered date.
What is the warranty?
They offer a full one year replacement plan from the date of purchase. They can get a refund or replacement in case of any manufacturing defects.
Is Squatty Potty safe to use?
Yes, Squatty Potty is safe to use for anyone above the age of 3 years.
Can I buy Squatty Potty on Amazon?
Yes. Squatty Potty can be found at Amazon for the price of $29.99, with free shipping for prime members.
Is there a coupon code for Squatty Potty?
There are no working coupon codes available for Squatty Potty at the moment.
Who is the CEO?
Bobby Edwards is the CEO of Squatty Potty.
What is the net worth of Bobby Edwards?
Bobby Edwards’s net worth is not available.
