The Natural Grip Shark Tank Net Worth 2023
The company initially had a value of $500,000 at the time of the pitch, however after Robert’s investment, it did not experience any growth and remained at the same value. Unfortunately, in 2018, the company went out of business leaving its current net worth unavailable as of 2023.
What Is The Natural Grip?
The Natural Grip is a tape grip or glove that can be reused and is particularly well-suited for weight lifting and CrossFit training. Unlike most gloves that are made of leather and are available in only three sizes, The Natural Grip is offered in 14 sizes, with a variety of colors and styles, and it does not slip.
Ashley Drake is the creator of The Natural Grip and has developed a sturdy packaging solution that not only protects the grip but also allows for convenient storage in a glove-sized box.
One of the main advantages of The Natural Grip is its reusability. By storing the tape in the freezer, it can last indefinitely as long as it is properly maintained. Additionally, if the tape becomes damaged, it can be replaced easily, ensuring that your training can continue uninterrupted.
The Natural Grip tape also provides flexibility in creating any desired grip while still maintaining the right amount of tackiness. Overall, The Natural Grip is a durable and versatile solution for anyone looking to enhance their grip during weight lifting or CrossFit training.
Who Is The founder Of The Natural Grip?
Ashley Drake founded The Natural Grip in June 2013, based in Louisville, KY. One of the notable users of the product is CrossFit athlete Danielle Sidell.
The Natural Grip is a protective wrap that assists athletes in achieving a better grip on weights and pull-up bars without damaging their hands. Each grip is custom-made to ensure a perfect fit based on the athlete’s ring finger size.
Made of 100% cotton tape with a strong natural adhesive of Zinc Oxide, The Natural Grip is highly durable. To avoid slipping, it is recommended that users tape the grips at the wrist after applying them to their hands.
Available in a variety of colors, The Natural Grip can be matched with other workout gear. The product is patented and can only be purchased on the company’s website. It has received favorable reviews from professional athletes and regular users alike.
Not only is The Natural Grip a great workout tool, but it can also be used to teach children how to catch and throw, improving their hand-eye coordination and athletic ability. The Natural Grip can now be purchased on Amazon and the company’s website.
What Happened To The Natural Grip At Shark Tank Pitch?
In episode 8 of Season 6 of The Natural Grip on Shark Tank, Ashley sought to expand her firm’s distribution and obtain funding for larger orders by pitching to the Sharks.
Ashley, along with Danielle Sidell, entered the Tank and encouraged the Sharks to “get a grip.” She asked for $100,000 for a 20% stake in her company, which was valued at $500,000.
Ashley showcased her product by demonstrating the grips to the Sharks and having Danielle clean and jerk 165 pounds and perform bar muscle ups. She also distributed samples, with Kevin receiving black grips that matched the color of his soul. The Sharks tried out the grips, and Robert even did a few pull-ups.
Ashley revealed that her company had made $178,000 in sales in one year, and Robert advised her to differentiate her product from others in the market.
Her patent was for reusable tape grips that could adjust to the size of the ring finger, and each grip had a production cost of $4.32 and sold for $17, resulting in a healthy profit margin.
Lori was uninterested in the company and declined to invest, while Ashley expressed her desire to raise funds to expand manufacturing. Kevin also exited the deal, and Ashley hoped to make $4 million in annual revenue.
Mark suggested that she focus on the Crossfit community, but Robert disagreed. After a commercial break, Mark exited the deal, leaving Robert and Daymond at a stalemate. Robert offered $100,000 for a 30% stake, while Daymond proposed $100,000 for 40% ownership and claimed he could “put Reebok on the box.”
Robert then offered $125,000 for 25% equity, but Daymond countered with $100,000 for 33% ownership, citing his superior manufacturing abilities. Ashley ultimately accepted Robert’s offer and closed the pitch with a deal.
What Happened To The Natural Grip After Shark Tank?
The deal with Robert was finalized after the broadcast aired and Ashley exited the pitch with a deal. Although Ashley left the army to manage the firm full-time, sales had stagnated over time due to a lack of promotion; leading to its eventual dissolution in December of 2018.
However, Ashley is now successfully employed as Supervisor of Industrial Engineering at UPS, where she is successfully maintaining output levels.
Competitors of The Natural Grip
The Natural Grip is a challenger in the competitive market of training products. Competitor includes Rogue Fitness Grips.
Net Worth of The Natural Grip
The company was valued at $500,000 during the pitch, after the investment done by Robert the company remains the same. Since then the company went out of business in 2018 and hence the current net worth is unavailable.
The Natural Grip Updates
The Natural Grip is a custom-made hand protection solution for those who engage in high-intensity workouts or weightlifting.
It was created by Ashley Drake, a CrossFit athlete and military officer, who needed a way to avoid hand-related injuries during workouts because she kept sustaining blisters and bloody hands.
The Natural Grip is made from a durable, hypoallergenic fabric and is designed to fit the user’s hand perfectly by considering the individual’s ring size. This personalized fit ensures better protection and comfort during pull-ups, kettlebell swings, and barbell lifts.
The Natural Grip appeared on Shark Tank in 2014 and received an investment offer from Robert Herjavec. He offered The Natural Grip $125,000 for a 20% stake in the company.
The exposure from the show led to a surge in sales as more fitness enthusiasts and athletes became aware of the product’s benefits. The Natural Grip broadened its product offerings by adding new colors and patterns.
However, in 2018, The Natural Grip went out of business due to low sales and lack of profitability. As of 2023, the net worth of The Natural Grip is unknown.
The Natural Grip Shark Tank Table Summary:
|Company Value during pitch
|Investment from Robert
|$100,000 for 30% stake
|Company’s sales in one year
|Reusable tape grip or glove
|Offered in 14 sizes, does not slip, reusability, easily replaceable, flexibility in creating any desired grip
|Rogue Fitness Grips
|Net Worth in 2023
|Unavailable due to the company going out of business in 2018
|The product is now available on Amazon and the company’s website. Ashley Drake is now employed as Supervisor of Industrial Engineering at UPS.
The Natural Grip FAQs
What Is The Natural Grip?
The Natural Grip is a protective and reusable hand grip designed for weightlifting and CrossFit. It is not a glove, but rather a piece of fabric that fits over the hand to improve grip and prevent hand injuries while lifting weights. The grip is custom-made using ring finger size to ensure a proper fit.
It is made of Zinc Oxide 100% cotton tape that has a natural adhesive and is super strong. The tape can be replaced if damaged, making the grip reusable. The Natural Grip is less bulky than other leather grips and comes in a variety of colors to coordinate with workout wear.
The Natural Grip is designed to help athletes increase their performance by preventing blisters, calluses, and soreness in the hands. It is made with a non-slip material that allows for a firm grip on bars while reducing friction between palms and barbells.
The grip is easy to apply, allowing athletes to get right back into their workout without delay. The Natural Grip has a life of 3 to 6 months and is latex-free and hypoallergenic.
The Natural Grip was featured on Shark Tank Season 6 Episode 8 by Ashley Drake, a CrossFit athlete and military officer. The company has gained significant popularity among fitness enthusiasts and athletes, helping to reduce hand injuries and improve performance during workouts.
The Natural Grip has a patent for reusable tape grips based on ring finger size and costs $4.32 to make, with a retail price of $17. The company has reported $178K in sales in the past year.
What Is The Current Valuation Of The Natural Grip?
The Natural Grip appeared on Shark Tank with a valuation of $500,000. After an agreement with Robert, the valuation remained the same. However, the current net worth of The Natural Grip is unknown as the company went out of business in 2018.
Despite going out of business, The Natural Grip is still available for purchase on Amazon and the company website.
What Happened To The Natural Grip After Shark Tank?
The Natural Grip is a company that produces custom CrossFit gym handgrips for working out. The founder of the company, Ashley Drake, appeared on Shark Tank in Season 6, Episode 7, asking for an investment of $100,000 for a 20% stake in the company.
Robert Herjavec invested $125,000 for 25% of the company. After the show, The Natural Grip had an update segment in Beyond the Tank Episode 108. The company had $178,000 in sales before Shark Tank and made sales of $134,000 a month after the appearance.
However, in 2018, The Natural Grip went out of business. It is unclear why the company went out of business, but it is possible that it did not reach its goals due to poor marketing or being ahead of its time. Ashley Drake is currently employed at UPS as an Industrial Engineering Supervisor.
The company did benefit from the exposure and expertise of its new investor, which helped them expand its customer base and reach a wider audience. The company reached Reebok and sold its products there, sponsored the Crossfit games, and sold its products at Dick’s Sporting Goods.
Is The Natural Grip Still In Business?
The Natural Grip ceased operations in December 2018. Despite appearing on Shark Tank and receiving an investment from Robert, the company failed later. The Natural Grip was a custom-made hand protection solution for those who engage in high-intensity workouts or weightlifting.
It was made from a durable, hypoallergenic fabric and designed to fit the user’s hand perfectly by considering the individual’s ring size. The personalized fit ensured better protection and comfort during pull-ups, kettlebell swings, and barbell lifts.
The Natural Grip had a surge in sales after appearing on Shark Tank, and it broadened its product offerings by adding new designs, colors, and sizes to cater to a more diverse clientele. CrossFit Powered by Reebok and The WOD Superstores carried The Natural Grip since it appeared on Shark Tank.
However, the company failed later, and Ashley Drake, the founder, shut down The Natural Grip operations in 2018.
What is The Natural Grip?
The Natural Grip is a reusable tape grip/glove that is ideal for weight lifting and CrossFit training. The majority of gloves on the market are made of leather and come in only three sizes (S,M,L). The Natural Grip is available in 14 sizes, as well as a range of colors and styles, and it does not slip.
Who is the founder?
The Natural Grip is the brainchild of Ashley Drake, who learnt to sew while training in gymnastics. Ashley also competed in CrossFit competitions and shot her first winning video as a competitor on YouTube. She then turned her interest in CrossFit into a full-time job and started up The Natural Grip in June 2013.
How much was asking on Shark Tank?
Ashley was asking for $100,000 for 20% stake of her company.
Did she have the deal?
Yes, she has the deal with Robert Herjavec.
How much was the deal?
Robert Herjavec offered $125,000 for 25% ownership of the company.
Is The Natural Grip still in business?
The Natural Grip went out of business after the taping of Shark Tank.
Is The Natural Grip still selling?
Yes, The Natural Grip is still available from Amazon and on the company website.
How do you apply The Natural Grip?
The grips are designed to be sewn on or taped onto the hands using the provided tape.
How much does The Natural Grip cost?
The original grip costs $17, but has since been reduced to $4.32. If you are looking for a replacement, they will charge you $3.95 online or you can visit their website and purchase a new one there for approximately $3.50 (discounted if your purchase 5).
Was The Natural Grip a scam?
No, this was not a scam. While The Natural Grip is no longer active, Ashley Drake had legitimate business intentions when she appeared on Shark Tank.
How many weights can The Natural Grip bear?
The Natural Grip is designed to be used for CrossFit and weightlifting (deadlifts, snatches, cleans and squats).
What about The Natural Grip barbells?
The Natural Grip doesn’t have a barbell.
What is the net worth of Ashley Drake?
Ashley Drake’s net worth is unavailable.