Tranquilo Shark Tank Update | Tranquilo after Shark Tank
What is Tranquilo?
Tranquilo is a smart, portable vibrating mat that relaxes a newborn by simulating the noises and gentle motions of life in the uterus. Natural reflexes that formed before to birth soothe the newborn.
Melissa Gersin, a maternity nurse, established Tranquilo after working in the maternity unit at Mount Auburn Hospital in Cambridge, Massachusetts for six years.
Tranquilo complies with Safe Sleep recommendations by enabling baby to sleep on her back. It is designed to fit into cribs and bassinets, but it is also entirely portable, rolling up to fit into baby luggage.
The mat contains a water-resistant inside liner as well as a soft, detachable, and entirely washable cover.
The mat may be controlled with direct access buttons or Bluetooth and a mobile phone app. It has several vibration levels, heartbeat modes, and timing options.
Who is the founder of Tranquilo?
Melissa Gersin, a maternity nurse, founded Tranquilo after working in the maternity unit at Mount Auburn Hospital in Cambridge, Massachusetts for six years.
She witnessed the stress and fear of nurses and new parents as they struggled to put their newborn newborns to sleep.
Since she has dealt with hundreds of parents over the years, she has found that many of them struggle to soothe their newborns.
She produced the initial prototype of the Tranquilo mat despite having no expertise developing things. In English, the phrase implies “calm,” something many new parents are unaccustomed with!
Babies are surrounded by amniotic fluid for nine months in the womb. They are continually moving with their mother and hear the soothing sounds of her heartbeat, blood flow, and other body activities.
Gersin mat vibrates softly and emits low-level noises that soothe a newborn (and its parents). It’s portable, easy to clean, adaptable, and fits in whatever situation your kid finds himself in, from car seats to cots. A Tranquilo mat can even be used to wrap an infant.
A small mat costs $65, while a big mat costs $85. For $25, she also sells bespoke coverings for the various mats.
What Happened to Tranquilo at Shark Tank pitch?
Gersin opted to pitch her brand to Sharks in episode 16 of Season 8 of Tranquilo on Shark Tank in order to assist her break into mass retail.
Melissa enters the pitch asking for $100,000 in exchange for a 10% stake in Tranquilo, which is valued at $1 million.
She discusses her upbringing as well as the calming benefits of her baby mat. Mark is looking for one that is his size! Melissa distributes samples, and Robert sighs in ecstasy as he turns his on.
Daymond noted that his doctor told him to let newborns “cry it out,” but he is concerned that this may lead to unhealthy behaviors.
She informs the Sharks that she has patents and that she has made $65,000 in sales in less than a year. They cost $20 to produce, and she intends to sell them for $99 after conducting market research.
Lori doubts the pricing, while Daymond challenges the valuation. According to Melissa, the value lies in the patents, and the pricing represent a “luxury product.”
While working at the hospital, she “created” Tranquilo and presented it to them initially, but they were uninterested. One of her first clients was one of her coworkers.
She devotes 80 hours per week to the company and one day per week to nursing. She’s invested $180,000 of her own money in the company, which appeals to the Sharks.
The bids begin to pour in, with Daymond offering $100,000 for 20% equity shares in exchange for licensing it.
Kevin offers $250,000 for 25% equity shares and tells her she must cease working as a nurse.
Some of that money might be used for salaries, while the remainder could be utilized for inventory. When Kevin’s HoneyFund clients start having children, Mark informs her that he can send them along.
Lori stated that Kevin made her an excellent deal. Lori would request more stock if she were to bid. Melissa counters Kevin’s offer of $200,000 for a 15% stake. Kevin counters with $200,000 in exchange for 20% equity.
Daymond notices Melissa’s hesitancy and decides to exit. Mark thinks the same way. Lori inquires as to what Robert is up to, and Robert offers $200,000 for 15% equity shares, which Melissa accepts and ends the pitch with a deal.
What Happened to Tranquilo after Shark Tank?
Despite the fact that the deal was made, it does not appear to have been closed following the episode. Tranquilo sales increased from 2,000 to 10,000 units in a matter of weeks after appearing on Shark Tank.
Gersin continues to sell Tranquilo, bringing it into retail markets and extending the size and cover design options.
Tranquilo, which is currently sold as Infant Brezza, was bought by The Betesh Group’s baby branch, Baby Boom Consumer Products, in 2018.
Despite the fact that Gersin is not actively involved in the firm, her videos and name are prominently displayed on the Baby Brezza website.
Competitors of Tranquilo
The company has many competitors on the market space. These are; Finnbin, Cloud B, Baby Bling Bows, Baby Delight, Woombie, Tiny Love, Babyganics and LlllEbaby.
Net Worth of Tranquilo
The company was valued at $1 million during the pitch. In 2021 the company has a net worth of $15 million.
What is Tranquilo?
Tranquilo is a sleep mat that helps your child to go to sleep and stay asleep. It also helps you to put your child back to sleep. The Tranquilo mat is designed by a maternity nurse who was fed up with the cries of new babies in the nursery.
The mat can be controlled with the direct access buttons or via Bluetooth and a mobile phone app. It has several vibration levels, heartbeat modes, and timing options.
Who is the founder?
Tranquilo founder is Melissa Gersin.
How much was asking on Shark Tank?
Melissa was asking for $100,000 for 10% stake of her company at value of $1 million.
Did she have the deal?
Yes, she has the deal with Robert Herjavec.
How much was the deal?
Robert Herjavec offered $200,000 for 15% ownership of the company, but they never completed the deal.
Is Tranquilo still in business?
Yes, Tranquilo is still in business. The company changed its name to Infant Brezza and is a subsidiary of Baby Boom Consumer Products.
Where can I buy it?
You can buy it at Amazon.com or at Infant-Brezza website.
How much does it cost?
It costs $99 for the small mat and $120 for the large one. The coverings cost extra, from $25 to $150 depending on pattern and size.
Is Tranquilo safe for baby?
Yes, Tranquilo is safe for baby. It works the same way as the womb.
What about my baby’s head?
The mat is firm and has rounded edges to prevent your baby from rolling off it. The edges are covered with soft foam to help prevent skin damage from falls. Your baby won’t be hurt while he or she is holding on to this mat.
How long does it take to set up Tranquilo?
It takes around 3 minutes to set up your mat and have your first sleep session.
Does Tranquilo shipping?
Yes, Tranquilo shipping. Customers can find the shipping information on Tranquilo website.
What is Tranquilo made of?
Tranquilo is made of a machine washable, waterproof fabric with a vinyl covering and fabric shell casing. The top side of the mat has a vibration function for your baby’s comfort. It also has a heartbeat function to simulate the mother’s heartbeat and help your baby fall asleep.
How do I pay for Tranquilo?
Customers can pay for Tranquilo with their credit card. There is also an option to pay by PayPal. Their credit card will be charged when they place the order and not when their product is shipped.
Does Tranquilo come in other colors?
Tranquilo comes in two sizes: medium and large. There are six color options, including black, grey, blush pink, cerise red and aqua blue.
How do I get a refund?
Is Tranquilo portable?
Yes, Tranquilo is portable. It’s a mat that measures 28 inches by 13 inches and weighs 0.7 pounds so it can be taken anywhere one can go.
What is the warranty of Tranquilo?
Tranquilo has one-year limited warranty, which offers repair or replacement without charge for any product found to be defective during normal use within 1 year from the date of purchase.
What is the net worth of Melissa Gersin?
The net worth of Melissa Gersin is unknown.