Hasbro, Inc. is a publicly traded American multinational conglomerate holding company. It is the parent company of several subsidiaries and has acquired numerous companies throughout its history. Some of the brands and companies that Hasbro owns include Kenner, Milton Bradley, Parker Brothers, Wizards of the Coast, Avalon Hill, SCG Characters, Entertainment One, Tiger Electronics, Larami, Selchow and Righter, Cranium, Waddingtons, Galoob, and more. With its extensive portfolio, Hasbro operates in over 100 categories, including toys, games, apparel, music, publishing, and location-based entertainment.

Key Takeaways:

  • Hasbro owns a wide range of brands and companies in various industries.
  • Some of the notable brands and companies under Hasbro’s ownership include Kenner, Milton Bradley, Parker Brothers, and Wizards of the Coast.
  • Hasbro operates in over 100 categories, including toys, games, apparel, music, publishing, and location-based entertainment.
  • The company has a diverse portfolio of popular brands that have become household names.
  • Hasbro’s acquisitions and business ventures have contributed to its success and growth in the market.

Hasbro’s Toy and Entertainment Brands

Hasbro, Inc. is the proud owner of a diverse and impressive portfolio of toy and entertainment brands. These subsidiaries have become household names and have brought joy to millions of people around the world.

Action Figures

Hasbro’s action figure brands cater to the imaginations of children and collectors alike. G.I. Joe, the iconic American hero, has been an integral part of Hasbro’s lineup since the 1960s. Transformers, with its shape-shifting robots, has captivated audiences through its toys, comics, and blockbuster movies.

Board Games and Trading Card Games

From the classic Monopoly to the strategic game of Risk, Hasbro’s board game brands have entertained families for generations. The company also owns Wizards of the Coast, the mastermind behind the perennial favorite Magic: The Gathering, as well as Dungeons & Dragons, a role-playing game that has captured the imaginations of players for decades.

Iconic Dolls and Playsets

Hasbro is known for its beloved doll brands, including My Little Pony, Jem and The Holograms, and Littlest Pet Shop. These colorful and imaginative playsets have sparked creativity and storytelling in children worldwide. Additionally, the company’s Play-Doh brand has been molding smiles since its introduction in the 1950s.

Outdoor Fun and Creative Play

Nerf, a staple in backyard battles and foam dart wars, falls under the Hasbro umbrella. This brand encourages active play and friendly competition. Other brands like Ouija and Stretch Armstrong offer unique and interactive play experiences that engage young minds.

Table: Hasbro Toy and Entertainment Brands

Action Figures Board Games and Trading Card Games Iconic Dolls and Playsets Outdoor Fun and Creative Play
G.I. Joe Monopoly My Little Pony Nerf
Transformers Risk Jem and The Holograms Ouija
Magic: The Gathering Littlest Pet Shop Stretch Armstrong
Dungeons & Dragons

These are just a few examples of the incredible breadth and depth of Hasbro’s toy and entertainment brands. Whether it’s engaging in epic battles with Transformers, creating stories with My Little Pony, or engaging in strategic gameplay with Magic: The Gathering, Hasbro continues to bring joy and excitement to people of all ages.

Hasbro’s Business Ventures and Divisions

Hasbro, as a leading multinational conglomerate, not only owns a vast array of toy and entertainment brands but also engages in various strategic business ventures and operates specialized divisions to cater to specific markets.

Avalon Hill: Strategy Board Games

One notable business venture under Hasbro’s umbrella is Avalon Hill. Renowned for its expertise in developing captivating strategy board games, Avalon Hill offers a unique gaming experience to enthusiasts worldwide. With a focus on challenging gameplay and immersive storytelling, their titles have garnered a dedicated fan base.

Wizards of the Coast: Tabletop and Digital Games

Another significant venture is Wizards of the Coast, which specializes in both tabletop and digital games. Wizards of the Coast is responsible for iconic franchises like MAGIC: THE GATHERING and DUNGEONS & DRAGONS, captivating millions of players with their rich narratives, strategic gameplay, and immersive worlds.

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Hasbro Entertainment and Hasbro Consumer Products

In addition to these ventures, Hasbro has two internal divisions: Hasbro Entertainment and Hasbro Consumer Products. Hasbro Entertainment focuses on the development and production of exciting content, spanning animated series, movies, and digital media, all centered around Hasbro’s beloved brands. Hasbro Consumer Products, on the other hand, is dedicated to creating a wide range of consumer products that bring the magic of Hasbro’s brands into the hands of fans worldwide, including apparel, accessories, collectibles, and more.

Building on its expansive portfolio, Hasbro’s acquisition of Entertainment One in 2019 further strengthened its entertainment offerings. This strategic move brought renowned franchises like Peppa Pig and PJ Masks into Hasbro’s fold, allowing the company to extend its reach and continue providing engaging and memorable content to diverse audiences.

FAQ

What companies does Hasbro own?

Hasbro owns several companies and brands, including Kenner, Milton Bradley, Parker Brothers, Wizards of the Coast, Avalon Hill, SCG Characters, Entertainment One, Tiger Electronics, Larami, Selchow and Righter, Cranium, Waddingtons, Galoob, and more.

What are some of Hasbro’s toy and entertainment brands?

Hasbro owns popular brands such as Action Man, Cluedo, Dungeons & Dragons, G.I. Joe, Jem and The Holograms, Littlest Pet Shop, Magic: The Gathering, Monopoly, My Little Pony, Nerf, Ouija, Peppa Pig, PJ Masks, Play-Doh, Playskool, Power Rangers, Stretch Armstrong, Tonka, and Transformers.

What business ventures and divisions does Hasbro have?

Hasbro has divisions like Avalon Hill, known for strategy board games, and Wizards of the Coast, known for tabletop and digital games. Hasbro also has divisions called Hasbro Entertainment and Hasbro Consumer Products, which develop and produce content and consumer products related to Hasbro’s brands. Additionally, Hasbro acquired Entertainment One in 2019, expanding its entertainment offerings and adding franchises like Peppa Pig and PJ Masks to its portfolio.

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