SWAG Essentials Shark Tank Net Worth 2023
SWAG Essentials, founded by Lydia Evans, was valued at $625,000 when it appeared on Shark Tank in December 2014. Since then, the company has grown significantly and generated over $340,000 in sales.
As of 2022, Lydia Evans has a net worth of $2 million from SWAG Essentials. The company now operates out of a 3,000-square-foot facility and has a brand-new website.
Despite not securing a deal with the Sharks on the show, SWAG Essentials has been successful since its appearance on Shark Tank. As of February 2023, the net worth of SWAG Essentials is estimated to be around $2 million
What Is SWAG Essentials?
SWAG Essentials is a company that specializes in men’s grooming and skincare. The company was founded by Lydia Evans, a Licensed Medical Aesthetician, who developed the range of products after her brother, a Master Barber, asked her to create a treatment that could soothe ingrown hairs, razor burn, and acne. SWAG Essentials was established in 2012 and has since become a go-to brand for men’s skincare needs.
The company’s flagship product is The SWAG Bar, a glycerine-based soap that has loofah sponge material embedded in it.
This soap not only cleanses but also exfoliates and disinfects the skin as it is used. In addition to The SWAG Bar, SWAG Essentials offers aftershave, moisturizers, and even foot balm to cater to all aspects of men’s grooming.
Recently, Evans also launched a women’s line of cosmetics called La Bella Dolce, which includes scrubs, lotions, and bath oils. All of the products in the SWAG Essentials and La Bella Dolce lines are natural and organic.
Customers can purchase individual items or gift packages directly from the company’s website or at one of its six Houston-area boutiques.
What Happen To SWAG Essentials At The Shark Tank Pitch?
Lydia appeared on season 6 episode 11 of Shark Tank, seeking $125,000 in exchange for a 20% stake in her firm, indicating a value of $625,000. During her pitch, Lydia shared the story behind her product and entertained the Sharks, even distributing samples of her bars which included loofah.
Robert inquired about the ingredients, but Lydia refused to disclose them, revealing only that the product contains a total of 63 components.
When asked if she had a patent for the product, Lydia replied in the negative. She reported $54,500 in sales, with 70% of them made through her website. The bars are sold for $15 each and cost $3.07 to produce.
SWAG Essentials is run from the comfort of one’s home, but Lydia needs a Shark to help her build a warehouse to expand operations.
Although Kevin O’Leary appreciated Lydia’s unique concept, he considered it a hobby and the transaction premature. Lori Greiner, an innovator, suggested an untested and unproven skew, which did not interest Lydia. Mark Cuban recommended that Lydia expand her market by going door-to-door to barber shops.
However, he ultimately decided that it would be too time-consuming for him to invest in her business and left the deal. Daymond John acknowledged the importance of the entrepreneur over the product and stated that he could not be of much assistance. However, he gave Lydia his number in case he ever became single again.
SWAG Essentials After The Shark Tank Pitch
After feeling dejected following her Shark Tank pitch, Lydia returned home but was pleasantly surprised by the Shark Tank effect. She received several wholesale inquiries and her S.W.A.G.
Basics products were made available in multiple locations. Lydia also expanded her line of products to include S.W.A.G. Essentials for both men and women, including soaps, washes, and grooming essentials.
Thanks to her appearance on Shark Tank, S.W.A.G. Essentials has gained authenticity and credibility. Lydia has launched a new website, made over $340,000 in sales in just six months, and moved production from her small apartment to a larger 3,000-square-foot facility.
S.W.A.G. Essentials has received media coverage from notable publications, including Forbes, which covered the S.W.A.G. Bar, and Marie Claire, which featured the female counterpart in an article. The S.W.A.G. Bar has even been visited by a number of celebrities and was even included in the 2015 Academy Awards gift bags.
SWAG Essentials Net Worth
Lydia appears on Shark Tank in search of $125,000 for a 20% stake in her firm. This indicates a value of $625,000.
SWAG Essentials Competitors
There is no competitor identified for SWAG Essentials.
SWAG Essentials FAQS
What is SWAG Essentials?
SWAG Essentials (short for Soaps, Washes, and Grooming Essentials), is a men’s grooming and skin Care Company.
Who is the founder of SWAG Essentials?
Lydia Evans.
How much was she asking in the Shark Tank?
Lydia was seeking $125,000 for 20% ownership.
Did she get the deal from the Sharks?
No, the Sharks declined to invest in SWAG Essentials
Are they based in United States?
Yes! They are headquartered in Texas. Located just outside of Houston.
How can they contact their office?
They can contact them through their website www.swagessentials.com or give them a call at 832-410-3620.
How can they become a vendor?
They adore supporting local companies, particularly craftsmen and crafters.
What is the average order processing time?
Their processing time is typically between 1-2 business days. Processing times may be extended by up to five business days during busy periods, the holiday season, and bad weather.
What are their shipping options?
They send domestic and international orders weighing less than ten pounds by USPS (economy, priority, and rush).
Shipping is computed during the checkout process. They use FedEx to transport orders above $300 and bulk orders.
Do they offer Delivery?
Yes, beginning in February 2022, they will provide Christmas, Valentine’s Day, Mother’s Day, Father’s Day, and Christmas Eve delivery in and around the Houston region.
Are Free Shipping promotions valid outside of the U.S. and territories?
They presently provide free delivery just within the United States.
Is SWAG Essentials organic?
The products are completely natural and are made from natural ingredients.
How did SWAG Essentials get started?
Evans developed the range of products after being asked by her brother, a Master Barber, about creating a treatment for men that soothes ingrown hairs, razor burn, and acne
What are the strengths of SWAG Essentials?
SWAG Essentials provides men with a bunch of benefits to enhance their skin, hair and grooming.
The items are all-natural, handcrafted and made in small batches to maintain quality. The product is also vegan-friendly, cruelty-free and made from sustainable ingredients.
What are weaknesses of SWAG Essentials?
They are not yet widely distributed.
How do SWAG Essentials for pay?
SWAG Essentials pays using PayPal, Master Card Visa Card etc.
How are they selling?
They sell on their website, amazon and they currently sold online and in 17 US retail locations.
What is the net worth of Lydia Evans?
Unknown.
How much does it costs?
She sells her bars for $15 each and costs $3.07 to produce.
